On the Bus with Troy Vollhoffer

• From Backroom Bars to Broadway with Dustin Lynch

  Not many artists actually hail from Tennessee, but the scenic valleys and rolling hills of The Volunteer State are part of Dustin Lynch’s DNA. In this episode of On the Bus, Country Thunder CEO Troy Vollhoffer sits down with Dustin to discuss his journey from playing fraternity parties and weddings across the southeast to being the first country artist with a club residency at the Wynn in Las Vegas. Plus, stick around for our new segment, Thunder Strike, where Troy features upcoming festival performer Riley Green’s hit song “Damn Good Day to Leave” to give you a taste of what’s to come at Country Thunder in 2025.

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• If Sh*t is Good, It’s Good with Koe Wetzel

  Growing up in Texas, Koe Wetzel dreamt of a career in the NFL. But after a college football injury, he realized he could get more women and free beer by putting his music hobby front and center instead. On this episode of On the Bus, Country Thunder CEO Troy Vollhoffer talks with Koe Wetzel about the plethora of music genres that influenced his style, and how he sees the blending of genres in modern music as a good thing. The two also discuss why he decided to sign with a big label, the influence of streaming and TikTok on emerging artists, and the value of playing live in front of an audience.

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• Backstage Pass with Legendary Music Agents Rod Essig, Curt Motley, and Nick Meinema

  How do music artists make most of their money? From the smallest act playing dive bars, to the band that sells out stadiums and festivals, musicians earn the bulk of their living on events and tours. And behind every artist is an agent that books those gigs and helps them achieve meaningful financial success in their careers. For this special episode of On the Bus, Country Thunder CEO Troy Vollhoffer holds a roundtable panel with three industry veterans—Curt Motley, agent at United Talent Agency; Rod Essig, Vice President at Creative Artists Agency, and Nick Meinema, agent at Action Entertainment. These three have worked with some of music’s biggest acts—from Tim McGraw and Joan Jett, to the late-great Toby Keith. This intimate conversation explores how agents shape the careers of artists behind the scenes, as well as the pitfalls and pivots of putting together live shows, drawing on more than a few star-studded insider stories along the way.

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• Welcome Back to On the Bus with Troy Vollhoffer

  Have you ever wondered about what it’s like touring as a musician on the festival circuit? Or maybe about who discovered them, and just how the heck they helped them make it big? From Country Thunder Music Festivals, we invite you, the fans, to ride shotgun on the tour bus with us to find out all this and a whole lot more. Join host Troy Vollhoffer, the founder and executive producer of Country Thunder, for On the Bus, a podcast that gives you backstage passes to sit down with today’s hottest and up-and-coming music artists and industry professionals. Join Troy as he explores the stories and inspirations behind your favorite songs, the trials and triumphs faced by the artists, and the dedication and grit it takes to succeed in this industry. Listen to On the Bus with Troy Vollhoffer. Launching video episodes coming March 20.

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• BONUS EPISODE: Nate Smith

  We’re travelling back in time with this never-before-heard conversation between Troy and Nate Smith at his very first appearance at Country Thunder. Since then, he has blown up and become a household name with some of the catchiest tunes in country music.

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