The Steve Harvey Morning Show

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Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Dr. Justin M. Lee.
Purpose of the Interview
To showcase Dr. Lee’s journey from a young real estate agent to a multi-industry entrepreneur.
To inspire listeners with strategies for wealth-building through real estate, construction, and logistics.
To encourage financial literacy, ownership, and collaboration within underserved communities.
To issue a call to action for minorities to explore opportunities like Amazon DSP and real estate investment.
Key Takeaways
Early Career & Education
Started young in real estate, embraced discomfort in rooms dominated by older professionals.
Leveraged millennial tech skills (social media marketing) to help veteran brokers grow.
Earned a doctorate degree and became a licensed real estate broker.

Social Media as a Business Tool
Built a strong presence on TikTok (90K followers) and other platforms.
Helped older real estate firms thrive by creating digital visibility.
Emphasized that “business must look as good online as in person.”

Financial Literacy & Homeownership
African-American communities often lack foundational financial knowledge.
Key barriers: misunderstanding credit, fear of debt, and lack of exposure to ownership benefits.
Advocates teaching the difference between good debt (real estate) and bad debt (consumer credit).

Real Estate Process
Initial onboarding: credit score, income, tax filing.
Connect clients with lenders, secure pre-approval, then negotiate and close within 30–45 days.
Uses property tours as motivation even for those not yet approved.

Pooling Resources for Wealth
Industry dominated by white men and foreign investors who use syndication.
Dr. Lee created a private family fund with fraternity brothers and friends.
Acquired 150+ apartment units and commercial properties by pooling resources and forming LLCs.

Amazon DSP Opportunity
Owns an Amazon Delivery Service Partner business (42 trucks, 200 employees).
Offers minorities a chance to apply for DSP with $10K grant.
Taught him true CEO skills: HR, payroll, compliance, and scaling operations.

Construction Business
Entered construction after experiencing exploitation in fix-and-flip projects.
Learned the business side (permits, change orders) and got licensed.
Built major projects like a 10,000 sq. ft. restaurant in Atlanta.
Advocates for Black representation in construction, an industry dominated by whites and Hispanics.

Personal Background
Raised in New Orleans during Katrina by a single mother and grandparents.
Mother invested FEMA checks into real estate, teaching him property management and renovation skills early.
Believes knowledge is power and emphasizes planning and consistency.

Notable Quotes
On embracing discomfort:
“I learned to embrace the uncomfort and make it one of my biggest strengths.”

On social media:
“You have to make your business look the same way online as in person.”

On financial literacy:
“Real estate is always going to be good debt. Bad debt is the Macy’s card.”

On collaboration:
“Pooling resources shows how far we can go and how fast we can go—but together.”

On planning:
“If you don’t plan, you plan to fail. All you have to do is stick to the plan.”

#SHMS #STRAW #BEST
Support the show: https://www.steveharveyfm.com/
See omnystudio.com/listener for privacy information.

Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily. I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur. Keep winning!
Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Raoul Davis.
CEO branding expert and partner at Ascendant Group Branding:
🎙️ Interview Summary
Guest: Raoul Davis
Focus: CEO and executive branding, public relations, book deals, social media strategy, and personal brand development
🧭 Purpose of the Interview
To explore how Raoul Davis helps CEOs, retired athletes, entertainers, and executive leaders increase their top-line revenue through strategic branding. The conversation dives into the mechanics of personal branding, book publishing, social media engagement, and the mindset needed to build long-term success.
🔑 Key Takeaways 1. CEO & Executive Branding
Raoul’s firm specializes in human-to-human (H2H) branding, helping leaders become the “chief storytellers” of their businesses.
Branding is about authenticity and emotional connection, not ego or celebrity.
“You either get branded or you get labeled”—so take control of your narrative.
2. Speaking & Thought Leadership
Speaking should be part of a broader brand strategy, not just a revenue stream.
Good speakers focus on empathy and delivering 2–3 memorable takeaways.
Free speaking engagements can lead to high-value business opportunities.
3. Book Publishing Strategy
Traditional publishing offers the highest credibility, followed by hybrid models.
Self-publishing is oversaturated; 97% of books sell fewer than 500 copies.
A well-positioned book can be a powerful marketing tool and lead to seven-figure returns.
4. Social Media & Branding Do’s and Don’ts
Invest in professional photography and strong headlines.
Focus on one or two platforms where you’re most comfortable.
Use analytics and testing to refine your content strategy.
Understand platform demographics: Facebook: 30–65+ audience, best for product sales
Instagram: 25–40, visual storytelling
TikTok: younger or niche audiences, strong organic reach
LinkedIn: B2B and strategic partnerships
X (Twitter): real-time cultural engagement

5. Retired Athletes & Brand Equity
Athletes have built-in brand equity that can be leveraged post-career.
Raoul helps them transition into business ventures and thought leadership roles.
6. Personal Branding for Everyone
Start with a clear tagline or moniker that defines your expertise.
Know your audience and what they want to hear.
Practice strategic patience—success takes time and resilience.
💬 Notable Quotes
“You either get branded or you get labeled.”
“It’s not about ego—it’s about effectiveness.”
“Strategic patience is key. Optimists always win.”
“The two biggest reflections of who you are: how you spend your time and your money.”
“If you believe in your product, you should want people to know about it.”
📞 Contact Info
Website: ascendantgroupbranding.com
LinkedIn: Raoul Davis

#BEST
#STRAW
#SHMS
Money Making Conversations Master Class with Rushion McDonald is America's premier entrepreneurship, business leadership, financial literacy, and wealth-building podcast featuring successful entrepreneurs, executives, founders, celebrities, and industry experts sharing actionable insights for professional and financial success.
Entrepreneurship
Small Business
Business Growth
Financial Literacy
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Black Entrepreneurs
Minority Business
Leadership
Executive Leadership
Business Funding
Marketing Strategies
Personal Development
Startup Advice
Sales Training
CEO Interviews
Founder Stories
Professional Development
Economic Empowerment
Business Success
Networking
Brand Building
Innovation
How to start a business
Small business funding
Entrepreneur success stories
Business leadership podcast
Wealth building strategies
Black entrepreneur podcast
Minority business development
Marketing for small businesses
Business growth strategies
Startup funding opportunities
Executive leadership training
Financial literacy education
Success mindset podcast
Support the show: https://www.steveharveyfm.com/
See omnystudio.com/listener for privacy information.

Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily. I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur. Keep winning!
Two-time Emmy and Three-time NAACP Image Award-winning television Executive Producer Rushion McDonald interviewed Jennifer Barbosa.
CEO and Founder of International Supply Partners (ISP), about breaking into government contracting, navigating a male-dominated industry, and the complexities of supply chain management.
🔑 Key Themes & Highlights
Breaking into Government Contracting
Barbosa started her business by targeting government contracts, recognizing that the government is the largest buyer of goods and services.
She explained how RFQs (Request for Quotes) and RFPs (Request for Proposals) allow new suppliers to compete for contracts.
Navigating a Male-Dominated Industry
She admitted that entering the industrial supply sector was challenging but credited her fearlessness and determination for her success.
Barbosa emphasized that women entrepreneurs must focus on value and expertise rather than industry stereotypes.
Supply Chain & Procurement Strategies
ISP specializes in safety, PPE, industrial, janitorial, and construction supplies, ensuring cost-effective procurement solutions.
Barbosa detailed how understanding supply chain logistics helped her compete with big-box suppliers.
COVID-19 & PPE Pricing Surge
During the pandemic, PPE prices skyrocketed due to high demand and supply chain disruptions.
Barbosa explained how manufacturers shifted production to PPE, leading to price gouging and bidding wars.
Diversity, Equity & Inclusion (DEI) in Business
Barbosa’s company is certified as a minority-owned and women-owned business, but she emphasized that quality and service—not identity—should drive business success.
She believes that DEI initiatives should not be the sole reason for doing business, but rather a tool for leveraging opportunities.
📘 About Jennifer Barbosa & International Supply Partners
Jennifer Barbosa is a visionary entrepreneur and supply chain specialist, leading International Supply Partners (ISP) in streamlining procurement for businesses and government agencies. ISP is a trusted provider of essential goods, ensuring efficiency, reliability, and competitive pricing.

#BEST
#STRAW
#SHMS

Money Making Conversations Master Class with Rushion McDonald is America's premier entrepreneurship, business leadership, financial literacy, and wealth-building podcast featuring successful entrepreneurs, executives, founders, celebrities, and industry experts sharing actionable insights for professional and financial success.
Business Podcast
Entrepreneurship
Small Business
Business Growth
Financial Literacy
Wealth Building
Black Entrepreneurs
Minority Business
Leadership
Executive Leadership
Business Funding
Marketing Strategies
Personal Development
Startup Advice
Sales Training
CEO Interviews
Founder Stories
Professional Development
Economic Empowerment
Business Success
Networking
Brand Building
Innovation
How to start a business
Small business funding
Entrepreneur success stories
Business leadership podcast
Wealth building strategies
Black entrepreneur podcast
Minority business development
Marketing for small businesses
Business growth strategies
Startup funding opportunities
Executive leadership training
Financial literacy education
Success mindset podcast
Support the show: https://www.steveharveyfm.com/
See omnystudio.com/listener for privacy information.

Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily. I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur. Keep winning!
Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Attorney S. Diane Clair.
A Georgia-based attorney, real estate law professor at Kennesaw State University, and founder of a law practice specializing in real estate, estate planning, probate, business, and contract law. The discussion focuses on wealth building through real estate investing, asset protection, and estate planning strategies for generational wealth.
Purpose of the Interview
The primary purpose of the interview was to:
Educate listeners about real estate investing opportunities, including lesser-known strategies such as tax liens and tax deeds. [
Stress the importance of working with qualified legal professionals instead of relying on Google, social media, AI tools, or generic legal templates. [
Promote wealth preservation through estate planning, particularly trusts and business structures. [
Encourage minority communities to create estate plans and pass wealth to future generations. [
Key Takeaways 1. Don't Rely Solely on Google, Social Media, or AI for Legal Advice
Clair warns that many individuals attempt to create wills, trusts, and legal documents online without professional guidance. She emphasizes that legal matters require experienced attorneys because AI and internet sources may provide incomplete or incorrect information.
Why it Matters
Legal mistakes can create costly problems later.
AI-generated content can be inaccurate.
Estate planning and real estate transactions require professional review.
2. Real Estate Is a Powerful Wealth-Building Tool
Clair argues that real estate remains one of the strongest ways to build and transfer wealth between generations. She highlights its relative stability compared to stock market fluctuations.
Benefits Mentioned
Builds long-term wealth
Generates passive income
Creates assets that can be inherited
Helps achieve financial freedom [
3. Start Real Estate Investing Through a Business Entity
One of Clair's first recommendations is to establish a legal business structure before purchasing investment properties.
Recommended Structures
LLC
Corporation
Other formal business entities [
She repeatedly stresses that investment assets ideally should not be owned in an individual's personal name.
4. You Don't Need Large Amounts of Money to Invest
A major myth she debunks is that real estate investing requires significant capital.
Entry-Level Strategies
Tax liens
Tax deeds
Foreclosure purchases
Fix-and-flip projects
Rental properties [
According to Clair, investors can begin with relatively small amounts by purchasing tax liens and earning interest when property owners redeem them. [
5. Estate Planning Is Largely Ignored
Clair shares a startling statistic:
Approximately 64% of Americans do not have an estate plan.
Among minorities, that number rises to about 70%. [
She believes the problem is educational rather than financial, noting that even wealthy celebrities frequently fail to plan their estates.
6. Trusts Are Better Than Wills for Many Situations
Clair strongly favors trusts, especially irrevocable trusts, as vehicles for preserving wealth.
Advantages of Trusts
Avoid probate
Potential tax benefits
Asset protection
Easier transfer of wealth
Can operate while the creator is still alive
Difference Between a Will and a Trust
Will
Takes effect after death
Goes through probate court
Directs distribution of assets
Trust
Can function during the owner's lifetime
Avoids probate
Can provide stronger protection and tax advantages [
7. Asset Protection Is Essential
Clair explains that trusts can own:
Real estate
Bank accounts
Businesses
Investments
Other valuable assets
Because the trust, rather than the individual, owns the property, there can be additional protection from lawsuits and claims.
Notable Quotes On Legal Services Beyond Personal Injury Law
"You can hire lawyers for way more, and we can assist you in way more." [
On Using AI for Legal Matters
"AI is not really something you want to trust... It creates and makes up stuff." [
On Professional Guidance
"You want to book a consultation with an attorney."
On Real Estate Investing
"A lot of people have that misconception that you have to have a lot of money to start investing in real estate, and that's not true."
On Generational Wealth
"Real estate is something that is the best thing to invest in and pass down to future generations." [
On Estate Planning
"This is not a money thing... It's an education thing." [
On Trusts
"The best estate planning instrument is always going to be a trust."
On Asset Ownership
"Don't have anything in your own name, have it in the name of the trust or in the business."
Overall Message
Attorney Diane Clair's central message is that wealth creation and wealth preservation must work together. Building assets through real estate is important, but equally important is protecting those assets through proper business structures, trusts, estate planning, and professional legal guidance. The interview encourages listeners, especially entrepreneurs and minority communities, to think long term about generational wealth, asset protection, and financial legacy rather than short-term gains. [#BEST
#STRAW
#SHMS

Money Making Conversations Master Class with Rushion McDonald is America's premier entrepreneurship, business leadership, financial literacy, and wealth-building podcast featuring successful entrepreneurs, executives, founders, celebrities, and industry experts sharing actionable insights for professional and financial success.
Business Podcast
Entrepreneurship
Small Business
Business Growth
Financial Literacy
Wealth Building
Black Entrepreneurs
Minority Business
Leadership
Executive Leadership
Business Funding
Marketing Strategies
Personal Development
Startup Advice
Sales Training
CEO Interviews
Founder Stories
Professional Development
Economic Empowerment
Business Success
Networking
Brand Building
Innovation
How to start a business
Small business funding
Entrepreneur success stories
Business leadership podcast
Wealth building strategies
Black entrepreneur podcast
Minority business development
Marketing for small businesses
Business growth strategies
Startup funding opportunities
Executive leadership training
Financial literacy education
Success mindset podcast
Support the show: https://www.steveharveyfm.com/
See omnystudio.com/listener for privacy information.

Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily. I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur. Keep winning!
Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Dr. Leketa Hawkins.
Also known as the Pocketbook Strategist. She is a financial literacy advocate and business consultant based in North Carolina, offering tools and resources to help individuals and small business owners take control of their financial futures.
🔑 Key Themes and Takeaways: 💼 About Dr. Leketa Hawkins
Founder of PocketbookStrategies.com, which offers financial literacy programs, tools, and resources.
Also runs Hawdleigh.com, a platform for financial education courses and templates.
Her mission is to provide low-cost or no-cost financial education to underserved communities.
💡 Financial Literacy & Upbringing
Like many, Leketa grew up in a household where money was not discussed—a common cultural norm that left many unprepared for adult financial responsibilities.
She emphasizes the importance of breaking generational cycles by involving children in financial conversations early.
🧠 Emotional Spending
One of the most common financial pitfalls she sees is emotional spending—buying things to cope with stress, boredom, or celebration.
She recommends tracking spending for one week to identify patterns and triggers.
Online shopping makes emotional spending easier and more dangerous due to its convenience.
📊 Budgeting Strategies
Advocates for the 50/30/20 rule: 50% for needs
30% for wants
20% for savings or debt

Encourages people to “name your money before you spend it”—assign every dollar a purpose.
👧🏾 Youth Financial Literacy
Stresses the importance of teaching kids that money is a tool, not a goal.
Encourages parents to: Let kids ask financial questions.
Teach saving from every dollar earned.
Explain compound interest and the value of investing.

👩🏽‍💼 Empowering Women Financially
Many women feel overwhelmed or disempowered financially.
Dr. Hawkins encourages women to take small steps toward financial clarity and view financial wellness as a form of self-love.
💬 Final Lessons
“Money doesn’t change who you are—it amplifies who you are.”
Understanding the difference between assets and liabilities is foundational: Assets put money in your pocket.
Liabilities take money out.

#SHMS #STRAW #BEST

Money Making Conversations Master Class with Rushion McDonald is America's premier entrepreneurship, business leadership, financial literacy, and wealth-building podcast featuring successful entrepreneurs, executives, founders, celebrities, and industry experts sharing actionable insights for professional and financial success.
Business Podcast
Entrepreneurship
Small Business
Business Growth
Financial Literacy
Wealth Building
Black Entrepreneurs
Minority Business
Leadership
Executive Leadership
Business Funding
Marketing Strategies
Personal Development
Startup Advice
Sales Training
CEO Interviews
Founder Stories
Professional Development
Economic Empowerment
Business Success
Networking
Brand Building
Innovation
How to start a business
Small business funding
Entrepreneur success stories
Business leadership podcast
Wealth building strategies
Black entrepreneur podcast
Minority business development
Marketing for small businesses
Business growth strategies
Startup funding opportunities
Executive leadership training
Financial literacy education
Success mindset podcast
Support the show: https://www.steveharveyfm.com/
See omnystudio.com/listener for privacy information.