The Gen She Podcast

• With 10 Days of Cash Left, Fiona Co Chan Made it BIG on Shark Tank

  Fiona Co Chan, the founder behind TikTok-viral beauty brand Youthforia, shares her journey from working in a tech startup in San Francisco to taking a bold leap into the beauty industry, driven by her passion for skincare and makeup. Fiona opens up about the challenges and triumphs she faced while launching her brand, especially during the pandemic, and how she managed to secure a game-changing investment from Shark Tank mogul Mark Cuban. Now valued at $5M, Youthforia stands as a testament to Fiona’s vision and resilience. She reveals what inspired her to create makeup that you can sleep in, the hurdles of navigating the beauty industry's complex landscape, and the lessons she's learned along the way. We also get personal with Fiona as she recounts meeting her husband abroad, the balance between love and career, and her exciting journey into motherhood. Plus, Fiona offers insider tips on skincare, shares some behind-the-scenes details about upcoming Youthforia products, and gives valuable advice for aspiring entrepreneurs.

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• Are There New Rules for Job Searching in 2025?

  Yes, some rules have changed, but most remain the same. Job searching is timeless: it’s all about standing out from the crowd and proving you’re the best candidate. In this episode, I spill the unfiltered truth about what it really takes to secure that offer letter for your dream job—whether it’s 2015 or 2025. While we can no longer rely solely on scrolling job boards and submitting polished resumes, the hustle of breaking into a new industry and standing out from the competition remains unchanged—ChatGPT or not. This is my story—the good, the bad, and the ugly—and the truth about how I landed my dream role as a Product Manager with no prior experience. Along the way, I’ll share timeless tricks and hacks that you can use to secure a competitive role in any job market, especially in 2025. Brace yourself—this story is a wild one, and I’m holding nothing back…

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• People Say Not to Start a Business with Your Best Friend, But Here's How You Start a Multimillion Dollar One with Emily Persky

  Emily Persky, the co-founder of "I Have This Friend," joins The Gen She Podcast to share her journey from quitting her corporate life at Meta to co-founding a multimillion dollar business with her childhood best friend Ingrid. Together they built an online lifestyle directory that connects you with your next stylist, photographer, interior designer, and event planner, and more. Emily dives deep into the challenges and rewards of going all-in on her dreams, the importance of networking the right way, the dynamics of working with a best friend, and even the serendipitous moments of her business journey that only seem to happen in New York City. Plus, Emily shares valuable insights on the power of social media, how to balance short and long-form content, and why bootstrapping might just be the way to go. Whether you're an aspiring entrepreneur, a seasoned business owner, or someone looking for a little inspiration, this episode is packed with valuable takeaways and real, unfiltered stories about the entrepreneurial journey. Learn how to turn your passion into a thriving business while staying true to your mission and enjoying every step of the way.

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• Finding Your Dream Partner in Business & Love in Your 20s with Lillie Sun

  Lillie returns to The Gen She Podcast with exciting updates from her startup and love life. The first time she joined us, Lillie found herself on two parallel quests: finding a co-founder for her startup and searching for a romantic partner. At the time, neither had fallen into place. Now, she’s back to share how she turned things around and the lessons she’s learned about how to build alignment in both business and love. Lillie dives deep into the critical role a strong online personal brand plays in attracting the right people, whether it’s a co-founder, a partner, or your next big opportunity. She explains why responding to every DM, sharing your journey authentically, and consistently showing up on social media are non-negotiables for success in today’s world. Networking, she emphasizes, isn’t just about attending events—it’s about leveraging your digital presence to make meaningful connections before you even walk into the room. We also explore her bold decision to embrace a "build in public" approach while growing her app, Ditto, and how openly documenting her wins and challenges helped her stand out in a crowded market. From navigating early failures with potential business partners to the serendipitous story of meeting her boyfriend at the gym, Lillie illustrates the power of showing up authentically and making connections that align with your values and goals. Lillie also opens up about the challenges and opportunities of navigating your 20s with intention: learning to focus on alignment over urgency, building financial confidence, and embracing both successes and setbacks as part of your growth. Her story is a testament to the importance of balancing personal and professional alignment to thrive—and why staying visible, online and offline, is essential to making it all happen. Whether you’re building a startup, seeking alignment in your relationships, or figuring out how to leverage social media to create the life you want, this episode offers actionable insights and real talk about taking risks, showing up authentically, and thriving in your 20s.

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• 5 Secrets of the Top 1%

  In this video, we dive into the five essential secrets that separate the top 1% from the rest. From mastering key skills like copywriting to building valuable relationships, discover the mindset and strategies that can unlock financial success, career freedom, and life autonomy. Whether you're aiming for entrepreneurship or a top-tier role, these secrets will set you apart!

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