Daily Inspiration: The Steve Harvey Morning Show

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Dominique Leonard.
Founder of Jus' Free, a parole package provider. Here are some key highlights and themes from the conversation:
🔑 Key Themes & Takeaways 1. From Incarceration to Inspiration
Dominique Leonard was sentenced to life in prison for a non-aggravated robbery.
He discovered that “life” sentences can vary, and his was eligible for parole after 5.5 to 6 years.
He was denied parole initially, which led him to take control of his own legal journey.
2. Birth of “Jus' Free”
After being denied parole, Dominique created his own parole package with the help of his family.
He realized many inmates are unaware of how they are presented to the parole board.
This inspired him to found Jus' Free, a service that helps inmates humanize themselves through custom parole packages.
3. Faith, Family, and Redemption
Dominique credits his faith and family for his transformation.
He emphasizes that making a bad decision doesn’t make someone a bad person.
His story is a testament to second chances and the power of self-advocacy.
4. Entrepreneurial Journey
After release, he started with humble jobs and gradually built Just Free into a business.
He took a paralegal course to deepen his legal knowledge.
He began by contacting inmates directly and now boasts an 82% success rate in helping clients secure parole.
5. Impact and Legacy
Dominique’s work not only helps inmates but also supports their families.
His story is a reminder of the importance of empathy, support systems, and believing in redemption.

#AMI
#STRAW
#BEST
#SHMS

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Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Germaine Bolds-Leftridge.
💼 Business Overview
I Know Skincare: A skincare brand created to empower women—especially Black women—by embracing their real age and promoting self-care.
Mission: To challenge the anti-aging narrative and replace it with a pro-aging, affirming message: “#RealAge.”
Inspiration: Germaine’s late mother, whose glowing skin and wisdom about self-care sparked the brand’s creation.
💡 Key Insights
Anti-Aging vs. Pro-Aging: Germaine rejects the term “anti-aging,” advocating instead for embracing the natural aging process as a privilege and a journey.
Target Market: Primarily Black women over 40, though the products are inclusive and used by a diverse customer base.
Marketing Strategy: Focused and intentional—Germaine emphasizes the importance of knowing your audience and not trying to market to everyone.
Cultural Relevance: The brand is rooted in cultural pride, self-affirmation, and economic empowerment, drawing parallels to movements like Black Wall Street.
🧠 Business Wisdom
“The win happens in the fourth quarter.”
“If you don’t like what you see, do something about it.”
“You can’t sell to everyone. Know your audience and serve them well.”
📦 Bonus Highlights
Dragonfly Symbolism: Represents transformation and resilience—core themes of the brand.
Clinical Testing: Products are tested specifically on Black women to ensure effectiveness for their unique skincare needs.
Legacy Building: Germaine’s goal is to create generational wealth and a lasting legacy for her family and community.
#AMI
#STRAW
#BEST
#SHMS
See omnystudio.com/listener for privacy information.

See omnystudio.com/listener for privacy information.

See omnystudio.com/listener for privacy information.

See omnystudio.com/listener for privacy information.