2Bobs—with David C. Baker and Blair Enns

David recommends regular in-person company-wide gatherings for remote workers as an opportunity for creative agencies to help build their organization's culture in our post-pandemic economy where online video meetings continue to fill our calendars and working from home is the new norm.
 
LINKS
"Investing in Ee Retreats at Remote Firms" by David C. Baker for punctuation.com

Blair changes his mind on productized services. Again. And AI is the reason.
 
LINKS
"The New Age of Consulting" by Blair Enns for winwithoutpitching.com

David shares a quick list of website elements he sees is missing from a lot of creative firms' websites which could help them attract more new business.
 
Links
"13 Signals Your Website Might Send" by David C. Baker for punctuation.com

Blair shares what stuck in his mind about marketing success from listening to a recent podcast interview with Rory Sutherland on Liam Curley's Undisputed Authority.
 
Links
"Embrace the Marketing Mess" article by Blair Enns for winwithoutpitching.com
Rory Sutherland podcast interview on Liam Curley's Undisputed Authority

Which segments of our field will thrive in the near future and which ones will slowly lose relevance, and why? David wants creative entrepreneurs to continue being resilient and reinventing themselves every two years while keeping a watchful eye on constantly evolving industry practices and technologies (including AI).
 
Links
"Most At-Risk Shops" by David C. Baker for punctuation.com