The Chris Voss Show

• The Chris Voss Show Podcast – Navigating Digital Marketing with AI: Insights from Smart Finds CEO Melih Oztalay

  Navigating Digital Marketing with AI: Insights from Smart Finds CEO Melih Oztalay Smartfindsmarketing.com About the Guest(s): Melih Oztalay is the CEO of Smart Finds Marketing, a distinguished digital marketing expert with over three decades of experience. He has led the firm for 21 years under its current branding, playing a pivotal role in transforming digital strategies into revenue-driving initiatives for Fortune 500 companies, tech startups, and professional service firms. Known for his sharp insights and thought leadership within the marketing industry, Melih frequently contributes to well-regarded publications like the Search Engine Journal and Crain's Detroit, and is a sought-after speaker at marketing conferences nationwide. Episode Summary: In this dynamic episode of The Chris Vos Show, host Chris Vos invites seasoned digital marketing trailblazer Melih Özeyranli to delve into the continually evolving landscape of digital marketing, AI advancements, and strategic ROI in business. With over 30 years of experience steering Smart Finds Marketing, Melih shares his insights on transforming online strategies into effective revenue-generating engines, and why a robust strategic foundation is essential for marketing success. As they explore AI's rapid advancements, Melih emphasizes the importance of adapting to new technologies to outpace competition, offering compelling insights into the omnichannel approach to B2B SEO and the role of AI in boosting conversion rate optimization. The discussion turns to the intricacies of B2B SEO and common missteps in marketing strategies, as Melih highlights the importance of schema in optimizing sites for search engines. He provides valuable tips on conversion rate optimization, detailing how AI is revolutionizing content creation, video production, and website visitor conversion tactics. Throughout their conversation, Chris and Melih Oztalay underscore the necessity of embracing technological change swiftly and strategically to maintain a competitive edge in the fast-paced digital market landscape. Key Takeaways: Digital marketing is rapidly evolving; staying ahead of the curve with AI and technology adoption is crucial for effective business strategies. Conversion Rate Optimization (CRO) is vital for B2B companies wanting to turn website visitors into leads, utilizing active call-to-action strategies. Understanding your marketing ROI foundations and metrics is critical—identifying what net profits are needed to justify marketing expenses ensures strategic spending. Comprehensive SEO strategies should involve schema integration, accurate page titles, and structured internal & external linking to improve ranking effectiveness. Embrace change swiftly in marketing technologies; as industry dynamics evolve, early adoption can make all the difference in staying ahead. Notable Quotes: "In today's world, it's hard to be an expert. You have knowledge, you have experience, and the question is how do you apply it?" – Melih Oztalay "If you wait until something's proven, you're late." – Melih Oztalay "The AI tool is creating what I call a journey funnel per visitor." – Melih Oztalay "How do you learn about AI agents and how they can handle your mundane daily activities?" – Melih Oztalay "Understanding your marketing ROI foundations and metrics is critical." – Melih Oztalay

  --------  

  35:39

  --------

  35:39
• The Chris Voss Show Podcast – The Future of Real Estate: Predictions and Market Trends Uncovered with Keren Gonen

  The Future of Real Estate: Predictions and Market Trends Uncovered with Keren Gonen https://www.realtyexecutives.com/agent/keren-gonen About the Guest(s): Keren Gonen is a leading real estate agent in Sussex County, New Jersey. With eight years of experience, she has successfully navigated over 500 transactions, establishing herself as the county's top agent. Israeli-American, Keren Gonen is celebrated for her unique approach to real estate, emphasizing kindness and mentorship in her practice. Well-versed in both buyer and seller advocacy, she leverages her entrepreneurial background to guide clients through the complexities of real estate with integrity and enthusiasm. Episode Summary: Welcome to an engaging episode of The Chris Voss Show, where Chris sits down with Keren Gonen, the top real estate agent in Sussex County, New Jersey. Join them for an insightful discussion on the current state of the real estate market, the impact of interest rates, and how caring deeply about clients can set successful real estate agents apart. With 16 years and 2,400 episodes under his belt, Chris continues to deliver thought-provoking content with the help of his astute guests. During this episode, Chris and Keren Gonen delve into the intricacies of real estate transactions and the evolving market dynamics. Keren Gonen shares her predictions for the housing market in New Jersey, emphasizing the importance of purchasing now despite high interest rates. She discusses the consequences of waiting for lower rates and the potential for property values to climb further due to material costs and labor shortages. Keren Gonen also advocates for a shift in the real estate industry towards prioritizing client needs and maintaining ethical standards. Key Takeaways: Current Market Insight: Karen discusses the continuous appreciation of house prices in New Jersey, predicting a 3-5% annual increase, stressing the importance of buying sooner rather than later. Interest Rate Advice: Waiting for interest rates to drop could lead to buying at higher prices, leading to overall higher expenses. Client-Centric Approach: Real estate agents should prioritize client welfare over personal gain, fostering trust and loyalty in an industry often criticized for ethical lapses. Creative Living Solutions: A trend toward multi-generational living arrangements may become more common as housing affordability becomes an issue. Regional Advantages: Keren Gonen highlights the advantages of living in Sussex County, New Jersey, noted for its serene landscapes and rural charm, alongside affordable housing options. Notable Quotes: "I enjoy helping people at their most stressful time. For most people, selling and buying a house will be the largest transaction they ever do." "Buy now because the rents are going through the roof, and that's not going to change anytime soon." "I believe in God and the universe and things. Good things will come to me because I take care of others, not because I look out for myself at all times." "Houses will continue to appreciate at least in the next two to four years by three to 5% on an annual basis." "Every young couple is moving out of their parents' house into an apartment or a house, or doing whatever. What I think will happen is that younger generations will be moving in with their parents."

  --------  

  32:38

  --------

  32:38
• The Chris Voss Show Podcast – Outback Odyssey by Paul Rushworth-Brown

  Outback Odyssey by Paul Rushworth-Brown https://www.amazon.com/Outback-Odyssey-Paul-Rushworth-Brown/dp/1964700140 Paulrushworthbrown.com "Outback Odyssey" tells the story of a young man from Yorkshire who emigrates to Australia in the 1950s under the Big Brother Movement scheme. Working on a sheep station with Aboriginal stockmen, he learns the ways of the outback and pursues the legend of Wiberg's Gold. This novel promises to combine the rich historical detail Rushworth-Brown is known for with the rugged allure of the Australian wilderness.About the author Paul's novels are authentic and gritty, with twists and turns the reader won't see coming. He paints a realistic image of how peasants would have lived in the 16th and 17th centuries. However, that is only the backdrop to suspenseful and mysterious stories with romantic tones. His novel 'Red Winter Journey' https://bit.ly/3WXHVUs has been nominated for the NSW Premier's Literary Awards (Christina Stead Prize for fiction). His new novel 'Dream of Courage' has been long-listed for the Historical Fiction Club’s Book of the Year Award and will be released in November. Paul has been a guest on ABC, BBC, and America Tonight with Kate Delaney and regularly features on the Witty Writers Show in the US.

  --------  

  26:18

  --------

  26:18
• The Chris Voss Show Podcast – Snapshots in Eternity: Stitching Together the Four Corners of Existence by Jeffrey C Starbuck

  Snapshots in Eternity: Stitching Together the Four Corners of Existence by Jeffrey C Starbuck https://www.amazon.com/Snapshots-Eternity-Stitching-Together-Existence/dp/1935914227 Jeffreystarbuck.com "What is That, which, when known, everything else becomes known?" Poet, psychotherapist, spiritual mentor and "Renaissance healer," Jeffrey Starbuck's first volume of collected poetry masterfully weaves together "the four corners of existence" as it uncovers the common thread of truth - that "unrecorded yet definite resonance" - running through all the world's sacred traditions. By translating, integrating and synthesizing the deepest spiritual and psychological truths, this collection draws the reader, listener, friend, student into an odyssey to decipher and appreciate the essential "strum of existence."

  --------  

  29:02

  --------

  29:02
• The Chris Voss Show Podcast – A Thousand Natural Shocks by Omar Hussain

  A Thousand Natural Shocks by Omar Hussain https://www.amazon.com/Thousand-Natural-Shocks-Omar-Hussain/dp/B0DJG1P9GY Named one of Murder & Mayhem's Most Anticipated Mystery, Thriller, and Crime Books of 2025 Named a Goodreads Best Thriller & Mystery of 2025 Omar Hussain's dazzling debut, A Thousand Natural Shocks, is a mesmerizing meditation on trauma, memory, and identity wrapped in a high-octane thriller. Dash, a reporter in Monterey, California, is desperate to outrun his past. During the day, he investigates the reemergence of a long-dormant serial killer. At night, he has become entangled with a criminal cult that promises a pill to erase his traumatic memory. But as Dash begins to lose his memories--and his sense of self--he discovers a dark secret about the cult, one that would horrify its members. And soon he finds himself in a race against time to evade the cult, unveil the killer, and reconcile his past before his own memories fade away ...

  --------  

  23:39

  --------

  23:39

Mais podcasts de Arte

Podcasts em tendência em Arte

Sobre The Chris Voss Show

The Chris Voss Show: Podcast do grupo