The Logo Geek Podcast

In this episode, Ian's joined by Dave Hopkins, print industry veteran, podcast host, and founder of Print Design Academy, for the show's first deep dive into print design.

As AI continues to reshape digital creative work, Dave explains why print remains such an exciting opportunity for designers. From newspapers to digitally printed aluminium cans, we explore how print technology has evolved and why it's more accessible than ever. The conversation also covers the business side of print, including pricing, managing client content, finding reliable print partners, and creating additional revenue through production management and print markups.

Whether you're new to print or looking to expand your services, this episode is packed with practical advice and fresh ideas for standing out in an increasingly AI-driven industry.

Resources Mentioned

More Creative Academy: The Ultimate Support Platform for Freelancers and Agency Owners.

The Quickie Podcast - Dave's design podcast

Print Design Academy - Dave's coaching and education platform

Print Design Summit - Free five-day virtual event, held each March

Print Ready Files Checklist - Free download at Print Design Academy

Guide to Pricing Graphic Design - Free download at Print Design Academy

HART Print - Digital aluminium can printing

Newspaper Club - Short-run newspaper and zine printing

GF Smith - Paper manufacturer (UK)