PodcastsEmpreendedorismoSpeaking Your Brand: Public Speaking Tips and Strategies

Speaking Your Brand: Public Speaking Tips and Strategies

Carol Cox
Speaking Your Brand: Public Speaking Tips and Strategies
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496 episódios

  • Speaking Your Brand: Public Speaking Tips and Strategies

    Turning Real-Life Challenges into Thought Leadership: Live Signature Talks from Our Thought Leader Academy Grads

    04/05/2026 | 49min
    What separates a good talk from a true thought leadership talk?
    It’s not just the story; it’s what you do with it.

    In this audio from our Back Stage with Speaking Your Brand live show, you’ll hear powerful 10-minute signature talks from two of our recent Thought Leader Academy grads Heather Beebe and Lauren Yankoff, each transforming personal experience into clear, actionable frameworks.

    Hear how they:
    Turn real-life challenges into compelling audience entry points
    Reveal the deeper problem most people are missing
    Introduce simple, memorable frameworks that guide action
    Move from story → insight → transformation
    If you’ve ever wondered how to go from “telling your story” to delivering a talk that positions you as a thought leader, this session will show you exactly how it’s done.
    We also have a roundtable discussion about what they’ve learned from being in the Thought Leader Academy and what’s next for them as speakers and thought leaders.

    You can watch the video at https://www.youtube.com/watch?v=l5XgfQgtW5s. 

    About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals clarify their brand message and story, create their signature talks, and develop their thought leadership platforms. Our mission is to get more women in positions of influence and power because it's through women's stories, voices, and visibility that we challenge the status quo and change existing systems. Check out our coaching programs at https://www.speakingyourbrand.com. 

    Links:

    Show notes at https://www.speakingyourbrand.com/471/ 

    Watch the video at https://www.youtube.com/watch?v=l5XgfQgtW5s 

    Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/

    Join our Thought Leader Academy: https://www.speakingyourbrand.com/academy/ 

    Connect on LinkedIn:
    Carol Cox = https://www.linkedin.com/in/carolcox
    Diane Diaz = https://www.linkedin.com/in/dianediaz
    Lauren Yankoff = https://www.linkedin.com/in/lauren-yankoff/ 
    Heather Beebe = https://www.linkedin.com/in/heatherbeebe/ 
    Related Podcast Episodes:
    Episode 355: What a Signature Talk Is and What It Should be Doing for You
  • Speaking Your Brand: Public Speaking Tips and Strategies

    Speaker Scams, Shortcuts, and What Actually Works to Build Your Speaking

    27/04/2026 | 47min
    We’re pulling back the curtain on the speaker industry. If you’ve been scrolling lately, you’ve probably seen the promises: guaranteed TEDx talks, booked-out speaking calendars, five-figure fees overnight. It’s tempting. It’s also where a lot of people get burned.

    We share the biggest red flags we’re seeing—from “guaranteed” results to high-pressure sales tactics—and why those shortcuts rarely lead to the outcomes you actually want.
    We also break down the truth about paying to get a spot on a TEDx stage (including what the rules actually say), speaker bureaus, and those offers that land in your inbox sounding just a little too polished.

    But this isn’t just about what to avoid—it’s about what actually works.

    We talk about how to build a speaking platform that’s aligned, sustainable, and profitable—without chasing every opportunity or outsourcing your voice. 

    This includes how to think about visibility, why relationships matter more than cold outreach, and how to focus on the quality of speaking engagements instead of just the quantity.

    If you’ve been wondering whether you’re “missing something” or if there’s a faster way to grow your speaking, this episode will give you clarity - and probably save you some money too.
    Because the real path to becoming a sought-after speaker isn’t a shortcut, it’s a strategy.

    Links:

    Show notes at https://www.speakingyourbrand.com/470/ 

    Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/

    Our Become Bookable workshop: https://www.speakingyourbrand.com/bookable/ 

    Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/ 

    Attend our 1-day Speaking Accelerator Workshop in Orlando: https://www.speakingyourbrand.com/orlando/ 

    Connect on LinkedIn:
    Carol Cox = https://www.linkedin.com/in/carolcox
    Diane Diaz = https://www.linkedin.com/in/dianediaz/ 

    Related Podcast Episodes:
    Episode 468: What TEDx Organizers Look for When Selecting Speakers
    Booked Without Burnout series
    Episode 396: Creating a Signature Talk that Attracts Paid Speaking Opportunities
  • Speaking Your Brand: Public Speaking Tips and Strategies

    Lessons from a Viral TEDx Speaker: The Talk That Changed Everything with Tammy Lally

    20/04/2026 | 53min
    I’m thrilled to have back on the podcast my client Tammy Lally, TEDx speaker, author, and money coach, whose talk has reached millions of people around the world. But what makes her story so powerful isn’t just the visibility; it’s the vulnerability behind it.

    Tammy shares what really went into creating her TEDx talk, the emotional aftermath of sharing such a personal story, and how that one talk didn’t just impact audiences. It transformed her life and business in ways she never expected.
    We also dive into why honesty, not perfection, is what truly connects with audiences, how shame shows up in our relationship with money, and why your story might be the exact thing someone else needs to hear.
    If you’ve ever felt the pull to share more of your story but hesitated, this conversation will give you a new way to think about what’s possible on the other side of that courage.

    Tammy and I talk about:
    What made her TEDx talk resonate with millions and the deeper reason it spread
    The “vulnerability hangover” and why it’s a normal part of sharing your story
    How telling the truth (not impressing people) creates real connection
    Why your past struggles don’t disqualify you - they make you relatable
    The surprising ways speaking can transform you, not just your audience
    What she’s learned about speaking fees and why women need to stop underpricing themselves
    How shame around money impacts individuals, families, and even entire generations
    Why now is the time to share your story and how to know if you’re ready

    About My Guest: Tammy Lally is a published author, TED speaker, and Certified Money Coach (CMC). She helps others master their finances by first conquering their emotions around money, then by creating a comprehensive financial plan. She brings decades of experience and endless love to her bulletproof process for money mastery.

    About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals clarify their brand message and story, create their signature talks, and develop their thought leadership platforms. Our mission is to get more women in positions of influence and power because it's through women's stories, voices, and visibility that we challenge the status quo and change existing systems. Check out our coaching programs at https://www.speakingyourbrand.com. 

    Links:

    Show notes at https://www.speakingyourbrand.com/469/ 

    Tammy’s website: https://tammylally.com/

    Tammy’s TEDx talk: https://www.ted.com/talks/tammy_lally_let_s_get_honest_about_our_money_problems 

    Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/

    Work With Speaking Your Brand = https://www.speakingyourbrand.com/work-with-us/coaching/ 

    Connect on LinkedIn:
    Carol Cox = https://www.linkedin.com/in/carolcox
    Tammy Lally (guest) = https://www.linkedin.com/in/tammylally/ 

    Related Podcast Episodes:
    Episode 468: What TEDx Organizers Look for When Selecting Speakers
    Episode 464: Why Your Story Matters - Even When You Don’t Feel Ready
    Episode 361: How to Land a TEDx Talk
    Episode 337: Sharing Your Story as a Catalyst for Transformation
  • Speaking Your Brand: Public Speaking Tips and Strategies

    What TEDx Organizers Look for in Selecting Speakers with Nick Rogers and Liam Rogers

    13/04/2026 | 1h 1min
    TEDx is one of those stages that so many people aspire to.

    After being part of the speaker curation and coaching team for TEDxOrlando, I can tell you that there’s a lot that happens behind the scenes that most people never see.

    In this episode, I’m joined by experienced TEDx organizers Nick Rogers and Liam Rogers, who have spent the past decade reviewing applications, selecting speakers, and shaping talks that make it onto that iconic red dot.
    We take you behind the scenes of what actually happens when your TEDx application is reviewed—what stands out, what falls flat, and what separates the speakers who make it to the red dot from those who don’t.

    If TEDx is on your vision board, this conversation will give you a much clearer—and more honest—picture of what it really takes.

    We talk about:
    Why originality matters more than expertise (and what that really means)
    The biggest mistakes speakers make in their applications—especially with AI
    How to balance your personal story with a powerful, idea-driven message
    What TEDx organizers are actually listening for in interviews
    The surprising role of coachability and why it can make or break your chances

    About My Guests: Nick Rogers and Liam Rogers have been organizing TEDx events for the past ten years, first in the UK and now for TEDxOrlando. Liam is a creative entrepreneur and founder of Story Circle, a storytelling-led company spanning live events, consultancy and original productions, from podcasts to films to video games. Nick is a communicator, strategist and operator with a career that spans politics, crisis management and creative leadership. 

    About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help entrepreneurs and professionals clarify their brand message and story, create their signature talks, and develop their thought leadership platforms. Check out our coaching programs at https://www.speakingyourbrand.com. 
    Links:

    Show notes at https://www.speakingyourbrand.com/468/ 

    TEDxOrlando website: https://tedxorlando.live/ 

    Nick’s TEDx talk: https://youtu.be/AaKsb9UhZuo?si=nYRcUGT2Vyd3prH1 

    Story Circle: https://storycircleconsulting.com/ 

    Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/

    Work with Speaking Your Brand to develop your TEDx application and signature talk = https://www.speakingyourbrand.com/work-with-us/tedx-coaching/ 

    Connect on LinkedIn:
    Carol Cox = https://www.linkedin.com/in/carolcox
    Nick Rogers (guest) = https://www.linkedin.com/in/nickrogersldn/ 
    Liam Rogers (guest) = https://www.linkedin.com/in/liamrogershq/

    Related Podcast Episodes:
    Episode 361: How to Land a TEDx Talk
    Episode 352: 7 Things the Best Speakers Do: My Takeaways from TEDWomen
    Episode 329: From Compelled to Take Action to TEDx Speaker
    Episode 98: Expanding Your Personal Story into a Universal Message
  • Speaking Your Brand: Public Speaking Tips and Strategies

    Making the Shift from Performer to Keynote Speaker with Andy Nunn

    06/04/2026 | 46min
    I’ve worked with a lot of speakers over the years, but Andy Nunn brings something truly unique to the stage. He’s a mentalist turned keynote speaker who knows how to captivate an audience.
    In this episode, Andy and I talk about what it really takes to evolve from entertaining an audience to transforming them.

    Because getting laughs, applause, and “that was amazing!” is one thing… but creating a keynote that actually changes how people think and act is a completely different skill.

    Andy shares his journey from performing magic and mentalism to working together to build a thought leadership keynote, including what surprised him, what challenged him, and what finally clicked.
    We also get into the behind-the-scenes of shaping a talk that’s not just engaging, but structured, clear, and impactful (and yes, still includes some mind-blowing moments).
    If you’ve ever wondered how to go from being “good on stage” to being truly bookable as a keynote speaker, this conversation will give you a whole new perspective.
    Andy and I talk about:
    Why being entertaining isn’t enough—and what audiences actually need from a keynote
    The biggest mindset shift from performer to thought leader
    How to turn audience engagement into meaningful transformation
    What it takes to structure a keynote that works at 30, 45, or 60 minutes
    The role of storytelling and personal experience in building a powerful talk 

    About My Guest: Andrew (Andy) Nunn is a sought-after speaker for leading organisations including Google, Amazon, SAP, Sony, and Ralph Lauren, where he delivers interactive keynotes that spark self-awareness, connection, and change. Andy’s reputation as a speaker grew from his acclaimed TEDx talk, “Seeing Is Believing,” which explored how perception shapes trust, decisions, and performance. His sessions aren’t lectures. They’re immersive experiences where audiences don’t just learn about mindset and bias, they feel them in real time. A professional mentalist with over 20 years on stage, Andy has performed and spoken for thousands across Australia and internationally. His talks fuse science with storytelling to reveal how tiny shifts in perception can create massive results in leadership, communication, and culture.

    About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help entrepreneurs and professionals clarify their brand message and story, create their signature talks, and develop their thought leadership platforms. Check out our coaching programs at https://www.speakingyourbrand.com. 
    Links:

    Show notes at https://www.speakingyourbrand.com/467/ 

    Andy’s website: https://www.andrewnunn.com/

    Andy’s TEDx talk: https://youtu.be/BZWzcuIkD0c?si=KXqJEGD6wvaXbgvJ 

    Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/

    Work with us to develop your keynote talk = https://www.speakingyourbrand.com/work-with-us/coaching/ 

    Connect on LinkedIn:
    Carol Cox = https://www.linkedin.com/in/carolcox
    Andy Nunn (guest) = https://www.linkedin.com/in/andythementalist/ 

    Related Podcast Episodes:
    Episode 422: How to Create a 10-Out-of-10 Keynote that Leaves Your Audience in Awe with Julia Korn
    Episode 361: How to Land a TEDx Talk with Carol Cox
    Speak with Confidence series

Mais podcasts de Empreendedorismo

Sobre Speaking Your Brand: Public Speaking Tips and Strategies

It's time to escape the expert trap and become an in-demand speaker and thought leader through compelling and memorable business presentations, keynotes, workshops, and TEDx talks. If you want to level up your public speaking to get more and better, including paid, speaking engagements, you've come to the right place! Thousands of entrepreneurs and leaders have learned from Speaking Your Brand and now you can too through our episodes that will help you with storytelling, audience engagement, building confidence, handling nerves, pitching to speak, getting paid, and more. Hosted by Carol Cox, entrepreneur, speaker, and TV political analyst. This is your place to learn how to persuasively communicate your message to your audience.
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