CEO Coaching International Podcast

In this episode, I sit down with Jaspar Weir to unpack what it really takes to build a billion-dollar company from scratch—and why most founders get the fundamentals wrong early on.

Jaspar Weir is the Co-Founder and President of TaskUs, a global outsourcing company that scaled to over a billion dollars in revenue.

Join us as we walk through the real journey behind the growth—from scrappy early days and failed ideas to defining moments that tested the business, shaped leadership, and built a culture that actually scales.

Key Takeaways:

00:00 Building a billion-dollar vision starts early.
03:38 Funding the first business through unconventional hustle.
04:30 Early failure in Argentina led to a global business insight.
08:53 Crisis moments reveal the strength of the team.
11:36 Frontline employees are the true product.
17:20 Continuous self-improvement drives long-term growth.
18:48 Setting bold goals creates alignment and momentum.
25:30 Hard people-decisions are necessary to scale.
27:35 Measuring culture makes it actionable and scalable.

Resources Mentioned:

Jaspar Weir
https://www.linkedin.com/in/jasparweir/

TaskUs | LinkedIn
https://www.taskus.com/

TaskUs | Website
https://www.taskus.com/

ENPS (Employee Net Promoter Score)
https://lattice.com/articles/what-is-employee-net-promoter-score-enps

The 4-Hour Workweek by Tim Ferriss
https://fourhourworkweek.com/

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#CEOCoaching #ExecutiveLeadership #BusinessGrowth

Leadership looks decisive from the outside. Behind the scenes, it’s different. Growth stalls. Execution slips. The stakes rise, and every decision carries weight.

Listen to candid discussions with CEOs and founders about the moments that test leaders most. These are the turning points that shape companies and define leadership. If you’re building something meaningful, leading through uncertainty, or preparing for the CEO seat, these stories are for you.

Subscribe now and be ready when the conversations begin.

#CEOCoaching #ExecutiveLeadership #BusinessGrowth

Guest: Peter Platten, Chief Revenue Officer of Protos Security. Peter joined the company in 2020 and has helped lead its transformation from a $150 million organization to a $750 million revenue firm today.
Overview: Private equity doesn't reward incremental thinking. It rewards leaders who can scale under pressure, build systems that outperform, and push past what most teams believe is possible to Make BIG Happen. 
On today's show, Peter Platten explains his four-move framework to grow fast in a private equity environment. He also discusses how to build teams that overshoot goals instead of simply meeting them and why systems-thinking -- not siloed optimization -- is the real key to exponential success.

Guests: Jerry Vance, the Founder and Managing Partner of Preferred CFO, and Scott Crawford, a Partner at Preferred CFO focused on client prioritization and new business development.
Overview: A CEO who's led their company past the "I'll Do Everything" stage needs a true financial strategist at their side to stop surviving and start scaling. But the CEO also needs clarity on what kind of financial expertise their company truly needs at various stages of growth. Paying a full-time CFO to act like a glorified bookkeeper isn't going to accelerate your trajectory. And a "CF-No" who builds a moat around your cash might not share the CEO's bold vision for BIG. 
On today's show, Jerry Vance and Scott Crawford explore the state of the fractional CFO industry and why forecasting and five-year planning are strategic leadership tools, not just accounting exercises.

Guests: Tim Kreytak, CEO and Co-Founder of Ironside, one of North America's leading analytics and data consulting firms and a multiple Inc. 5000 honoree.
Jason Breazeale, Vice President of Technology at Burn Boot Camp, a rapidly growing fitness franchise with nearly 400 locations.
Overview: Yes, your company needs to be using AI. But before you start buying subscriptions and upgrading your tech stack, you need to understand what actually drives successful AI integrations: a bedrock of solid data. Without clean, accessible, and trusted data, even the most advanced AI tools will fail to deliver results.
On today's show, Tim Kreytak and Jason Breazeale discuss why you need BIG data mastery before AI can help your company Make BIG Happen.