Do you have a spark of an idea that feels like it has potential? This mini-episode of Aspire with Emma Grede, brought to you by Shopify, will help you realize if your spark has the potential to turn into a flame. On today’s pod, Emma offers solid steps to begin realizing your idea’s possibility. From identifying what problem your idea is solving to differentiating yourself from a crowded market, Emma guides you through the right questions to ask. Being an entrepreneur doesn’t mean changing your circumstances in a day...It’s a calculated journey that requires a step-by-step approach to test and learn. This is where a tool like Shopify starts to come in handy. Shopify isn’t just a place to sell things—it’s a platform that helps you test your idea.
In this episode you’ll learn how to:
-Name the problem your idea is solving to help people care about your product
-Identifying your audience and asking yourself how willing are you to dedicate the time and effort
-What can I bring to this solution that will set it above the rest?
-What sets you apart from the competition, your difference is your power.
If you’ve been thinking about starting something of your own, Shopify can help you take that first step. It’s built to make turning an idea into a business simple—from setting up your store to handling payments, inventory, and shipping. That way, you can stay focused on what really matters: bringing your vision to life.
Explore what’s possible at shopify.com/aspire
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“Don’t Let Anyone Control You With Money” with Reese Witherspoon
Reese Witherspoon may be known as America’s sweetheart — but behind the scenes, she’s built a billion-dollar empire that changed Hollywood for women everywhere.
In this episode of Aspire, Emma Grede sits down with Reese to talk about the moment she stopped waiting for permission, the lessons she learned about money and ownership, and what it really takes to pivot in your career when everything looks successful from the outside — but you know you’re meant for more.
From her first acting gig at 14 to founding Hello Sunshine and selling it for nearly a billion dollars, Reese opens up about:
-How to recognize when it’s time to make a change
-Why independence — not wealth — is real power
-The biggest money mistakes women make (and how to avoid them)
-What it means to truly bet on yourself
If you’ve ever felt stuck, under-valued, or ready for your next chapter, this conversation will remind you: you are your own best investment.
To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy
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Find Your Why. Start Your Business.
Have you ever wanted to start a business but told yourself, not now, it’s not the right time? This mini-episode of Aspire with Emma Grede, brought to you by Shopify, might help you realize, there’s no perfect time to start a business. On today’s pod, Emma shares why she decided to become an entrepreneur and offers key insights from her journey over the years. From tips on how to discover your “why” to the importance of a platform that can support you, Emma reminds us that every business starts with a founder taking that first step.
In this episode, you’ll learn How to:
-Identify your personal why and use it as your anchor
-Move forward even when self-doubt shows up
-Understand what entrepreneurship can truly offer to your life
-Start small and build momentum one step at a time
-How to create a support system that allows you to stay focused
If you’ve been thinking about starting something of your own, Shopify can help you take that first step. It’s built to make turning an idea into a business simple—from setting up your store to handling payments, inventory, and shipping. That way, you can stay focused on what really matters: bringing your vision to life.
Explore what’s possible at shopify.com/aspire
To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy
Learn more about your ad choices. Visit https://podcastchoices.com/adchoices
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The Change Agent: From street corner to the corner office
If you’ve ever felt like where you come from holds you back — or that success only happens for people with access — this conversation will change how you see yourself.
Music mogul, entrepreneur and branding genius Steve Stoute joins Emma to reveal how he turned being underestimated into his advantage, using his roots, instincts, and connection to culture to build an empire that reshaped music, marketing, and business.
You’ll learn how to:
-Turn rejection into momentum
-Use your background as your competitive edge
-Build ideas that move culture — not just chase it
Watch this if you’re ready to stop waiting for permission and start turning your story into your strategy.
To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy
Learn more about your ad choices. Visit https://podcastchoices.com/adchoices
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You Can Start That Business. Here’s How.
Thinking about starting a business but don’t know where to begin? In this solo episode, Emma breaks down the 10-step blueprint every first-time founder needs to turn an idea into a real company. From testing your idea to understanding the completion and market landscape to building a brand, pricing for profit, and leading a team — Emma shares the lessons she’s learned building multiple brands into a global powerhouses. This is the real, unfiltered roadmap to launching your business — no investors, no fluff, just the mindset, structure, and execution you actually need to succeed.
In this episode, you’ll learn:
• How to start before you feel ready
• Why execution matters more than ideas
• How to research your market and find your customer
• The smartest way to manage money and risk
• Why brand and product have to deliver — every time
• How to lead, hire, and grow sustainably
To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy
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Build the life of your dreams and learn from the world’s most successful people.
Emma Grede, one of America’s richest self-made women, wants you to make the most of your life. On ‘Aspire with Emma Grede', learn through thought-provoking conversations with some of the most successful and smartest minds on the planet, including goop founder Gwyneth Paltrow, investor, philanthropist and former chair of Starbucks Mellody Hobson and international bestselling author and “On Purpose” podcast host Jay Shetty. Each episode will unpack their habits, philosophy and strategies, covering career advice, well-being, psychology and of course how to win in business. The show offers personal stories, data-driven advice, real-world strategies, and the experience you need, to turn your dreams into reality.
Emma Grede is a founding partner and chief product officer of SKIMS and CEO of Good American. She also made history as the first Black woman to serve as an investor on Shark Tank.
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