Art of Supply

Earlier this month, thousands of people descended on a small orchard in California's Central Valley to receive free nectarines.
The crowds became so large that the California Highway Patrol temporarily shut the event down because of traffic and safety concerns.
At first glance, it looked like a feel-good story—a farmer sharing his harvest with the community. But that wasn't the whole story.
Third-generation farmer Cesar Mora says he gave away more than 100,000 pounds of nectarines because he couldn't sell them. The fruit wasn't spoiled. There wasn't a bumper crop that overwhelmed demand. The giveaway stemmed from a legal dispute over who controls the right to market and sell a specific variety of nectarine.
This story raises questions about intellectual property, exclusive supply agreements, and market access. It also demonstrates that sometimes the biggest supply chain constraint isn't producing something, it's having permission to sell it.
In this episode of the Art of Supply podcast, Kelly Barner covers:
- How proprietary fruit varieties became valuable intellectual property.
- Why one California farmer says he had no choice but to give away his crop.
- The legal dispute over contracts, exclusivity, and commercialization rights.
 
Links:
Kelly Barner on LinkedIn: https://www.linkedin.com/in/kelly-barner-6884443/ 
Art of Supply LinkedIn newsletter: https://www.linkedin.com/newsletters/art-of-supply-6895142546301960193 
Art of Supply on AOP: http://www.artofsupply.com 
Subscribe to the Art of Procurement Newsletter: https://resources.artofprocurement.com/art-of-procurement-podcast-subscribe

Imagine seeing one of the busiest shipping lanes in the world almost empty, before realizing that it isn't empty at all. The ships are still there, but the data has disappeared.
Analysts monitoring the Strait of Hormuz have watched vessels vanish only to reappear someplace else hours later. Others appear to be sailing across inland airports or drifting through the Iranian desert. 
The Automatic Identification System (AIS) has quietly become part of the information infrastructure that global trade depends on. 
So what happens when one of the world's most trusted sources of maritime information can no longer be accepted at face value?
In this episode of Art of Supply, Kelly Barner breaks down why the tracking system the entire shipping industry runs on can no longer be trusted and who's actually exposed:
- Why self-reporting makes AIS, the backbone of global ship tracking, scalable and vulnerable to manipulation
 - The difference between the information provided by AIS and other systems like radar and GPS
 - Why insurers, commodity traders, and sanctions regulators are all pricing risk off data that may be fictional
 
Links:
Kelly Barner on LinkedIn: https://www.linkedin.com/in/kelly-barner-6884443/ 
Art of Supply LinkedIn newsletter: https://www.linkedin.com/newsletters/art-of-supply-6895142546301960193 
Art of Supply on AOP: http://www.artofsupply.com 
Subscribe to the Art of Procurement Newsletter: https://resources.artofprocurement.com/art-of-procurement-podcast-subscribe

Cross-border payments have long been a game of advantages. Large enterprises get fast settlement, cheap foreign exchange rates, and sophisticated treasury tools, while mid-market companies are left to piece together workarounds through regional banks and costly third-party providers. 
Stablecoin infrastructure is changing that equation, offering businesses of all sizes access to the same financial rails that were once reserved for the Fortune 500. The result is faster payments, lower costs, and smarter capital management across global supply chains.
Tanner Taddeo is the co-founder and CEO of Stable Sea, a fintech platform helping mid-market businesses move money across borders using stablecoin-based infrastructure. His background spans humanitarian finance, investment banking across Europe and South Asia, the Gates Foundation, and fintech roles at Plaid and Block, all with a consistent focus on expanding financial access for underserved businesses and communities.
In this episode of Art of Supply, Tanner and Kelly Barner discuss:
- What stablecoins are and why they behave nothing like the volatile cryptocurrencies most people are familiar with
- Why mid-market companies have been left behind by the traditional banking system when it comes to global payments and treasury management 
- The supplier relationship advantage of faster, cheaper cross-border settlement 
- The next frontier in stablecoin adoption, which will turn payment liabilities into yield-generating assets 
Links:
Tanner Taddeo on LinkedIn: https://www.linkedin.com/in/tanner-taddeo-9b64562a/ 
Kelly Barner on LinkedIn: https://www.linkedin.com/in/kelly-barner-6884443/ 
Art of Supply LinkedIn newsletter: https://www.linkedin.com/newsletters/art-of-supply-6895142546301960193 
Art of Supply on AOP: http://www.artofsupply.com 
Subscribe to the Art of Procurement Newsletter: https://resources.artofprocurement.com/art-of-procurement-podcast-subscribe

On Wednesday, June 10th, Amazon announced that they will now offer full LTL services to anyone. 
Before that, LTL was available "inbound only," meaning from Amazon sellers to Amazon facilities to Amazon customers. In their press outreach, the company has touted their 80,000 trailers and 24,000 intermodal containers, as well as improved load visibility and fleet security measures.
The response to this announcement was split. Traditional freight carriers like FedEx Freight, Old Dominion, and XPO lost market value, but some analysts have a different take. They are not so sure we should have the reaction we've been conditioned to have when Amazon moves into a new market. At least not yet.
In this episode of the Art of Supply podcast, Kelly Barner covers three big questions looming over this story:
- Is Amazon LTL truly functioning as an asset-backed carrier, or are they more of a broker behind a front of assets?
- What kinds of shippers will the Amazon LTL service appeal to?
- Do Amazon's integrated abilities position them to completely upend how freight works?
We can't promise you will get the answer to those questions in this episode, but listeners should walk away with a better understanding of why they matter.
 
Links:
Kelly Barner on LinkedIn: https://www.linkedin.com/in/kelly-barner-6884443/ 
Art of Supply LinkedIn newsletter: https://www.linkedin.com/newsletters/art-of-supply-6895142546301960193 
Art of Supply on AOP: http://www.artofsupply.com 
Subscribe to the Art of Procurement Newsletter: https://resources.artofprocurement.com/art-of-procurement-podcast-subscribe

"Demand planning is the thing which everybody seems to focus on, because it's kind of theoretical. You come up with a forecast and it doesn't really influence anything. It's when you look at the supply side, that's when it becomes real."
Most supply chains are supported by investments in demand planning tools, sales and operations planning systems, and MRPs… so why is the supply plan being 'fixed' by a person with a spreadsheet and a hunch?
Mark Robinson is the CEO of Orchestr8, an enterprise supply chain planning platform. He has spent more than two decades helping global organizations including Shell, BT, 3M, and Boots improve their supply chain planning performance. 
He has always maintained a particular interest in the gap between supply planning theory and the realities of execution - one that AI may just be ready to help bridge.
In this episode of the Art of Supply podcast, Kelly Barner and Mark discuss why:
-Bigger budgets don't buy better outcomes
-Supply planning can't be waved away as a background task
-A love of 'firefighting' may be half the problem with supply planning
 
Links:
Mark Robinson on LinkedIn: https://www.linkedin.com/in/mark-robinson-3a470211/ 
Kelly Barner on LinkedIn: https://www.linkedin.com/in/kelly-barner-6884443/ 
Art of Supply LinkedIn newsletter: https://www.linkedin.com/newsletters/art-of-supply-6895142546301960193 
Art of Supply on AOP: http://www.artofsupply.com 
Subscribe to the Art of Procurement Newsletter: https://resources.artofprocurement.com/art-of-procurement-podcast-subscribe