Amazon Seller School, How to Sell on Amazon

• Amazon News: Deals Surge, AI Traffic Grows & Virtual Multipacks

  Amazon sellers 🚨 — the platform is shifting fast. Deals are outperforming coupons, AI is sending more traffic than ever, and new product discovery tools are redefining how customers shop. Full News: https://amazonseller.school/amazon-news-deals-beat-coupons-virtual-multipacks-launch-and-usps-shake-up/ I'm diving into this week's most critical updates so you're not left behind in Q4 prep. Tune in — we'll break it down together, data and all. Amazon Shoppers Like Deals Better Than Coupons https://www.newsbreak.com/coupons-in-the-news-2337435/4222970197595-it-s-official-amazon-shoppers-like-deals-better-than-coupons Gen AI drives a 4,700% surge in traffic to shopping sites in the US: Adobe https://www.retailbrew.com/stories/2025/08/25/gen-ai-drives-a-4-700-surge-in-traffic-to-shopping-sites-in-the-us-adobe Amazon Rolls Out Virtual Multipacks. How Will Your Business Adapt? https://myamazonguy.com/news/amazon-rolls-out-virtual-multipacks/ Introducing Amazon Lens Live: Instant scanning, real-time product matches, and insights from Amazon’s AI Shopping Assistant https://www.aboutamazon.com/news/retail/search-image-amazon-lens-live-shopping-rufus

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• Amazon News: Walmart QR Test, Pattern vs Anker, Theme Reversal

  Amazon Sellers — this week’s headlines are packed with retail power plays and platform strategy shifts. Full News: https://amazonseller.school/amazon-news-variation-policy-reversed-macys-ads-via-amazon-rising-fba-costs/ We’ll dive into Walmart’s latest push into brick-and-click commerce, a billion-dollar Amazon seller face-off, and what a reversal on variation cleanups means for Q4 prep. 🚨 Join me as we break it all down with no fluff—just strategy. Amazon Sellers — Walmart’s aiming to put your listings in their aisles. The retail giant is testing QR codes in stores that promote third-party marketplace listings—bringing online-only products into the physical world, without added fees. This is a big step for multichannel sellers watching Walmart as a rising force. https://www.modernretail.co/technology/walmart-is-testing-a-new-way-to-show-off-products-from-third-party-marketplace-sellers-in-stores/ Two billion-dollar Amazon strategies go head-to-head. Pattern (reseller model) vs. Anker (brand builder). One IPO, one household name. This isn’t just about business models—it’s about what type of Amazon success the market is willing to reward. https://www.marketplacepulse.com/articles/pattern-the-anti-anker Amazon buyers are shifting their dollars to essentials—but they’re paying more. Searches in Health & Household and Grocery are up. Electronics and Apparel are slipping. If you’re in essentials, this is your pricing opportunity. For the rest, it’s time to rethink your value narrative. https://www.momentumcommerce.com/amazon-search-price-analysis/ Variation chaos averted. Amazon reversed its variation theme cleanup policy after seller backlash. Only variations with zero sales in the last 12 months are now at risk. If your variation structure still drives traffic—breathe easy. For now. https://ppc.land/amazon-halts-variation-theme-cleanup-after-seller-backlash/#google_vignette Let’s dig into what these moves mean for your margins, marketplace strategy, and fourth-quarter game plan.

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• Amazon News: Damaged FBA, AI Control & Best Buy Enters the Fight

  📦 Amazon Sellers, your warehouse strategy, listing tools, and recovery settings just changed. Full News: https://amazonseller.school/amazon-news-fba-policy-shift-ai-tools-new-marketplaces-q4-prep-strategies/ I’m going to cover Amazon’s damaged inventory update, Best Buy’s new threat, and why your peak season prep may already be at risk. 🤖 If you’re serious about profit and control, this is one stream you don’t want to miss. Amazon Sellers, your FBA damaged goods just got a policy overhaul. Now you get to choose—cash back or take back—but only if you act. We’ll also talk about the new AI Seller Assistant. Amazon says it helps, but what else is it tracking? Meanwhile, Best Buy’s third-party marketplace just went live. If you’re in tech, appliances, or sports merch—this might be your next channel. And if your top SKUs are already facing storage limits… You’re not alone. The Q4 warehouse squeeze has started. Here’s what I’m breaking down: Amazon FBA Sellers: New Policy Changes How Damaged Inventory Is Handled https://www.linkedin.com/posts/vanessaamazonproblemsolver_amazonfba-ecommerceoperations-amazonsellers-activity-7362223607365709824-D6_d/?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAB-QogBLwK8SYvtYifqkq7rznc8y1J89dw Amazon Launches AI Seller Assistant – Helpful or Just More Oversight? https://www.linkedin.com/posts/jonelder_amazon-launches-ai-seller-assistant-activity-7362127116156481536-a9Ux/ Best Buy Launches Digital Marketplace, More Than Doubling Products Online https://www.businesswire.com/news/home/20250819865705/en/Best-Buy-launches-digital-marketplace-more-than-doubling-number-of-products-available-online Is Amazon FBA Running Out of Room Already? https://www.ecommercebytes.com/C/abblog/blog.pl?/pl/2025/8/1755574498.html  

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• Amazon News: AI Commerce War, Supply Shifts & Q4 Seller Surge

  Amazon Sellers, the fight for your customer is now between bots—not brands. Join me as we break down the AI arms race, smarter sourcing, and what sellers must do right now to dominate Q4. 🤖🛒 Full News: https://amazonseller.school/amazon-news-ai-agents-prime-deal-prep-vine-for-bulky-items-big-seller-wins-this-week/ It’s not just about listings anymore—it’s about where and how you show up. Amazon Sellers, the AI takeover isn't coming—it's here. This week’s headlines prove that visibility, agility, and timing now decide who wins. Here’s what we’re covering: The AI Commerce Wars Have Begun https://www.forbes.com/sites/jasongoldberg/2025/08/08/the-ai-commerce-wars-have-begun/ How AI Is Reshaping Supplier Negotiations https://hbr.org/2025/07/how-ai-is-reshaping-supplier-negotiations Get Ready for the Holiday Shopping Season https://sellercentral.amazon.com/seller-forums/discussions/t/b1ede982-1f26-4db4-9bb7-18a88bb7f7d0 E-commerce Experts Predict Boom in TikTok Shop, Live Selling in 2025 https://www.ainvest.com/news/commerce-experts-predict-boom-tiktok-shop-live-selling-2025-2508/

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• Amazon News: ChatGPT Privacy Leak, India Tariffs & AI Team Shakeup

  Amazon Sellers, this week’s headlines come with risk, opportunity, and a reality check. I’ll break down how your ChatGPT chats went public, what Trump’s new tariff means for sourcing, and how one seller cut his team in half—and they liked it. 🔥🧠 Full News:  This isn’t theory. It’s what’s hitting your business right now. Amazon Sellers, your supply chain, tech stack, and privacy settings are all being tested. This isn’t just noise—it’s action you need to take now to stay ahead. Here’s what we’re covering: Your public ChatGPT queries are getting indexed by Google and other search engines https://techcrunch.com/2025/07/31/your-public-chatgpt-queries-are-getting-indexed-by-google-and-other-search-engines/ Trump’s 50% Tariff on Indian Goods Could Reshape Amazon’s Apparel Supply Chain https://www.ndtv.com/world-news/us-retailers-weigh-options-as-donald-trump-doubles-tariff-9043904 He Replaced Half His Team with AI — And They Thanked Him https://www.linkedin.com/posts/coreyganim_i-replaced-half-my-team-with-7-ai-apps-activity-7359229855562907648-_x-M/ Competitor Spying Prompts for Amazon Sellers https://www.sellerprompts.com/prompts/competitor-spying-prompts-for-amazon-sellers

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