SocialMinds - A Social Media Marketing Podcast

• SOCIAL IN SIX [100]

  On our 100th Social in Six episode, SocialChain influencer executive Rachel Lea joins Mil in the studio to cover off the top six need-to-know updates from the world of social. This time, that includes two updates from Instagram: a new watch history feature and a crackdown on duplicate content that's got some news accounts rattled. They're also talking all about Sora, the latest AI video/social platform from ChatGPT's parent company OpenAI.    Plus, new AI tools from TikTok that let creators streamline both the edit and video scripting process; Reddit's guide to optimising for AEO (not a typo, that's Answer Engine Optimisation), and finally...find out which platform marketers ranked top priority in Emplifi's State of Social report.       Got a question or suggestion for the SocialMinds podcast? Get in touch at [email protected].  

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• SOCIAL IN SIX [100]

  On our 100th Social in Six episode, SocialChain influencer executive Rachel Lea joins Mil in the studio to cover off the top six need-to-know updates from the world of social. This time, that includes two updates from Instagram: a new watch history feature and a crackdown on duplicate content that's got some news accounts rattled. They're also talking all about Sora, the latest AI video/social platform from ChatGPT's parent company OpenAI. Plus, new AI tools from TikTok that let creators streamline both the edit and video scripting process; Reddit's guide to optimising for AEO (not a typo, that's Answer Engine Optimisation), and finally...find out which platform marketers ranked top priority in Emplifi's State of Social report. Got a question or suggestion for the SocialMinds podcast? Get in touch at [email protected].

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  17:41

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  17:41
• SOCIAL IN SIX [100]

  On our 100th Social in Six episode, SocialChain influencer executive Rachel Lea joins Mil in the studio to cover off the top six need-to-know updates from the world of social. This time, that includes two updates from Instagram: a new watch history feature and a crackdown on duplicate content that's got some news accounts rattled. They're also talking all about Sora, the latest AI video/social platform from ChatGPT's parent company OpenAI.    Plus, new AI tools from TikTok that let creators streamline both the edit and video scripting process; Reddit's guide to optimising for AEO (not a typo, that's Answer Engine Optimisation), and finally...find out which platform marketers ranked top priority in Emplifi's State of Social report.       Got a question or suggestion for the SocialMinds podcast? Get in touch at [email protected].  

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• SocialChain x Primark: Behind the work

  Recorded in front of a live audience at SocialMinds Live 2025, we go behind the scenes of Primark's bold social-first strategy with Primark's Kymberley Thomson in this raw, unfiltered conversation between client and creative. From concept to execution, we lift the lid on the work and the wins that put community at the heart of the brand, and how collective creativity turned one of fashion's biggest names into a cultural conversation starter.  Get in touch at [email protected].

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• SOCIAL IN SIX [099]

  On this episode of Social in Six, SocialChain strategist Chelsea Noronha returns to the studio to help Mil break down social's biggest updates. They cover Meta's ad-free subscription tier launching in the UK, plus the news that Instagram is trialling opening the app to the full-screen Reels feed.    They also discuss two updates from Facebook, including keyword search suggestions for Reels, and the platform's rising popularity as a news source. Finally, they cover TikTok Travel Ads and YouTube's AI tool that generates alternate endings for Shorts.    Got a question or suggestion for the SocialMinds podcast? Get in touch at [email protected].  

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