Marketing School - Digital Marketing and Online Marketing Tips
Marketing School - Digital Marketing and Online Marketing Tips
Marketing School - Digital Marketing and Online Marketing Tips
Eric Siu & Neil Patel
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Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new... Veja mais
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new... Veja mais
Episódios Disponíveis
5 de 2490
How to Make Your Content Stand Out When Everyone is Using AI #2467
In episode #2467, we look at ways to make your content stand out when everyone is on the AI train. The trick is to identify what you, as a human, can bring to the table to capture attention that AI cannot. For example, share your personal experience and find creative ways to integrate influencers. Tune in to find out how to stop regurgitating content and stay relevant.
TIME-STAMPED SHOW NOTES:
[00:00] Today’s topic: How to make your content stand out when everyone is using AI.
[00:05] The increasing mass of content creation and the inundation of AI.
[00:56] What typically stands out on various platforms: data and stories.
[02:00] The efficacy of sharing personal experiences over data.
[04:25] How to stay relevant: refrain from regurgitating content.
[05:33] Creative ways to integrate influencers.
[06:34] Tucker Carlson’s success with his independent show on Twitter.
[07:16] That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
Don’t forget to help us grow by subscribing and liking on YouTube!
Midjourney
ChatGPT
Tucker Carlson on Twitter
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Connect with Us:
Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
Twitter @neilpatel
Twitter @ericosiu
29/05/2023
8:19
Google's AI marketing event, Bankrate's AI content results, Ad index falls for 10th straight month, Nvidia jumps 30%
In this episode, Neil Patel and Eric Siu delve into Google's recent AI event, Bankrate's AI-driven content strategy, and more.
Links Mentioned in Today’s Episode:
Don’t forget to help us grow by subscribing and liking on YouTube!
Leave Some Feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Single Grain << Eric's ad agency
NP Digital << Neil's ad agency
Twitter @neilpatel
Twitter @ericosiu
28/05/2023
48:45
How To Do Outbound at Scale Using AI #2466
In episode #2466, we broach the topic of using AI for doing outbound. The goal with outbound is to stand out and AI can help you do so. Tune in to discover how AI can be used to customize insights for outbound and why you should jump aboard now before it’s too late.
TIME-STAMPED SHOW NOTES:
[00:00] Today’s topic: How to do outbound at scale using AI.
[00:07] What “outbound” means in a marketing context.
[00:21] The markets NP Digital targets using outbound.
[01:14] How AI can be used to customize insights for outbound.
[02:32] Why you should use AI to help you stand out now.
[02:52] An example of how AI can customize insights at scale.
[04:24] That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
Don’t forget to help us grow by subscribing and liking on YouTube!
Clay
Leave Some Feedback:
What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
Twitter @neilpatel
Twitter @ericosiu
27/05/2023
5:30
This Software Can Create Thousands Of AI-Generated Articles And Drive Real Traffic #2465
In episode #2465, we investigate the software that can create AI-generated articles to “drive real traffic”. Namely, byword.ai. While AI SEO strategies might have short-term results, we don’t believe that they will maintain their efficacy in the long term. Tune in as we delve into @jakezward's AI SEO case study and share our opinions on whether content writers will be replaced by this technology.
TIME-STAMPED SHOW NOTES:
[00:00] Today’s topic: byword.ai, the software creating AI-generated articles to drive real traffic.
[00:43] Why human modification of AI-generated content is essential for driving good traffic.
[02:00] The details of @jakezward's AI SEO case study.
[03:24] Our opinion on the efficacy of this strategy in the long term.
[04:48] Will AI replace content writers?
[06:03] The use cases for byword.ai.
[07:06] That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
Don’t forget to help us grow by subscribing and liking on YouTube!
Jake Ward on Twitter
See Jake’s tweet about his AI SEO case study
Leave Some Feedback:
What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
Twitter @neilpatel
Twitter @ericosiu
26/05/2023
8:22
100m Views and $900 Return #2464
In episode #2464, we explore the question of vanity metrics versus revenue. We look at a particular story of a creator reaching 100 million views on YouTube with only a $900 return. These stats beg the question: should you be focusing more on revenue or views? Of course, it depends on your marketing goal, but we think revenue should take preference. In this episode, we discuss how best to generate revenue from your content and explain why long-form content is preferable for growing a long-term audience with significant conversions.
TIME-STAMPED SHOW NOTES:
[00:00] Today’s topic: The measly return for YouTube views.
[00:43] The content of the YouTube channel in question.
[01:03] Vanity metrics vs Revenue: Why you should shift your focus from views to conversions.
[01:56] How best to generate revenue from your content.
[03:45] @theisaacmed's marketing goal and “reasonable budget”.
[04:00] The monetization opportunity for niche content.
[04:54] Our takeaways from @theisaacmed 100m views to $900 conversion.
[05:13] Why long-form content is preferable for building long-term relationships.
[06:04] That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
Don’t forget to help us grow by subscribing and liking on YouTube!
See Isaac’s tweet
Leave Some Feedback:
What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
Twitter @neilpatel
Twitter @ericosiu
Sobre Marketing School - Digital Marketing and Online Marketing Tips
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or an established business, learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing tactics that work today.
With over 75 million downloads and 2,400 episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.