Trapital

• Steve Pamon on How to Create Moments That Matter

  At the Trapital Summit, we were joined by the CEO of VERZUZ, Steve Pamon. His career is all about turning events into big moments, from his time at McKinsey, HBO, NFL, WWE, IMAX, and more. We discussed how major shows scale into franchises, covering team execution, fan value, storytelling, and lessons from Beyoncé, Roger Goodell, and more. 03:50 Story and Execution in Live Events 09:49 Music Industry Challenges 16:23 WWE and IMAX Takeaways 24:02 What’s Next for Verzuz This episode is brought to you by Laylo, a platform built for artists, creators, and live-event teams that helps turn shows into fandom. Laylo powers drops, tour campaigns, fan lists, SMS & DM outreach, and more to grow engagement and enable deeper connections. Listen in for our Chartmetric Stat of the Week.

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• Andreea Gleeson on TuneCore’s Next Chapter

  We’re continuing our Trapital Summit series with TuneCore CEO Andreea Gleeson. You’ll hear her and Billboard’s Taylor Mims discuss how TuneCore empowers artists worldwide, how indie artists break through the noise, successes, challenges, and more. 03:48 Wins and Milestones 09:55 Superfans Opportunities 12:57 Future Tools for TuneCore Artists 15:33 Indie Artist Trends This episode is brought to you by beatBread a music funding platform that empowers independent artists to access advances on their streaming income while keeping 100% ownership of their music. Listen in for our Chartmetric Stat of the Week.

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• Kakul Srivastava on Why Splice Acquired Spitfire Audio

  We’re continuing our Trapital Summit series. In this episode, we’re with Kakul Srivastava, CEO of Splice, to discuss how technology is reshaping music. From Splice’s acquisition of Spitfire Audio to the rise of AI-powered tools, we explore innovation, M&A lessons learned, and more. 03:51 Acquiring Spitfire Audio 10:24 Product and Data-Driven Growth 16:47 Royalty-Free Tradeoffs 20:22 Future of AI This episode is brought to you by Splice, a cloud-based music creation platform offering millions of royalty-free samples, plugins (via rent-to-own), and AI-powered tools to inspire creators everywhere Listen in for our Chartmetric Stat of the Week.

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• Oliver Schusser on Apple’s Strategy in Music, AI’s Potential, and the Super Bowl Halftime Show

  We’re continuing our Trapital Summit recap series. In today’s episode, you’ll hear my conversation with Oliver Schusser, VP of Apple Music and International Content, to explore Apple’s journey in music. We dive into the state of music streaming, AI ‘s impact , and Apple’s partnerships in sports and live content. 02:46 From iTunes to Apple Music 01:39 Focusing on Music 08:41 Apple Music Growth and Subscribers 11:40 AI 14:49 Halftime Show, MLB, MLS and more This episode is presented by TooLost, a platform empowering artists with tools to manage, distribute, and grow their music independently. Listen in for our Chartmetric Stat of the Week.

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• Elliot Grainge on Atlantic’s Future, AI, and Selling 10K Projects

  We’re kicking off our Trapital Summit recap series. In today’s episode, you’ll hear my conversation with Elliot Grainge, CEO of Atlantic Music Group. This was Elliot’s first public talk since becoming CEO in October 2024. We discuss his response to the fanfare around the Warner Music Group transition, Elliot’s experience selling 10K Projects, and adapting the 10K playbook for superstars like Bruno Mars and Ed Sheeran. We dig into Elliot’s view on leadership, entrepreneurship, and the future of AI. 02:41 The New CEO 03:44 Selling 10K Projects 09:35 Adapting 10K Playbook to Established Stars 14:08 The AI Generation Listen in for our Chartmetric Stat of the Week.

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