The Startup Ideas Podcast

• This Solopreneur Called Me to Fix His $20k/mo SaaS

  Join me as I chat with Jack Friks, founder of PostBridge and marketer Gabe Fletcher about how to address PostBridge's 20% churn rate. Gabe provides a strategic framework for reducing churn, including creating a community around the product, embedding Jack's personality into the tool, collecting better user data, and developing a unique product metric. The conversation explores how positioning, pricing, and user experience can be optimized to increase retention. Timestamps: 00:00 - Introduction and purpose of the discussion 02:47 - PostBridge Overview 04:17 - Old Way vs New Way 11:15 - PostBridge Positioning 16:17 - Getting More User Data 19:05 - Email Marketing 22:32 - Onboarding Flow 24:57 - Indie Founder Trend 32:32 - Clear Positioning/Gamifying 39:34 - Importance of YouTube 47:39 -Creating A Unique Product Metric 54:23 - Market expansion strategies 01:02:08 - Data and Mission Drift 01:05:42 - The Team Around Jack 01:07:14 - World Building Explained Key Points: • Jack Friks' product PostBridge is making $20,000 MRR but facing significant churn issues • Gabe Fletcher provides a comprehensive analysis of how to reduce churn through multiple strategies • The importance of creating a unique product identity and embedding the founder's personality into the product • Strategies for data collection, user engagement, and expanding beyond a single platform The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg  Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JACK ON SOCIAL: PostBridge: https://www.post-bridge.com X/Twitter: https://x.com/jackfriks FIND GABE ON SOCIAL: X/Twitter: https://x.com/makershelpdesk

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• How I Run a $1M+ Startup with AI (7 Workflows You Can COPY Today)

  Join me as I chat with Rowan Cheung about how he uses practical AI workflows that help his small team at The Rundown operate like a much larger organization. He demonstrates how they use AI for content creation (including AI avatars and writing assistance), business operations (meeting scheduling and email management), and team efficiency (onboarding and research). Each workflow includes specific tools, prompts, and implementation strategies that listeners can adopt for their own businesses. Timestamps: 00:00 - Intro 02:53 - 1) AI avatars for content creation 13:56 -2) AI Tweet Generator 19:27 - 3) AI Newsletter Editor 22:53 - 4) Lindy AI Agent Personal Assistant 30:01 - 5) Perplexity AI Tutor 34:01 - 6) New Hire Onboarding GPT 37:32 - 7) Email Manager/Sponsorship Finder AI Agent Key Points • Rowan uses AI avatars (HeyGen + 11Labs) to create short-form video content, showing only the avatar briefly while using B-roll for most of the video • Voice dictation combined with Claude AI trained on personal writing style creates Twitter/social media content that's "90% ready" • Lindy AI serves as a meeting scheduling agent that works 24/7 without requiring Calendly links • Perplexity Comment functions as an AI tutor for YouTube videos, allowing users to ask questions about video content • Custom GPT for new hire onboarding eliminates repetitive questions by containing company SOPs, policies, and team information The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com  The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg  Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND ROWAN ON SOCIAL The Rundown: https://www.therundown.ai X/Twitter: https://x.com/rowancheung Instagram: https://www.instagram.com/rowancheung/

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• Meet the AI Meme Millionaire

  Join me as I chat with Ben Benkhin, Creator of WOMBO, about how he built mobile apps that achieved over 250 million downloads by identifying emerging AI technologies and making them accessible through simple, user-friendly interfaces. His first app, Wombo, allowed users to animate selfies to sing popular songs, while Dream was an early art generator that predated tools like Midjourney. Ben emphasizes the importance of studying viral content formats and creating apps that help users easily produce shareable content. Timestamps: 0:00 - Intro 02:00 - The "Copy What Works" Strategy 05:15 - Competition is GOOD 07:13 - WOMBO Demo 08:15 - Engineering for Virality 11:53 - Steps to creating viral mobile app 15:20 - WOMBO Story Continued 21:26 - Monetization strategy 23:57 - Optimization and Evolution of Wombo 29:22 - Advice for building an AI Mobile Apps 30:07 - Viral Content Creation and Studying Trends Key Points: • Ben created viral AI apps including Wombo and Dream by identifying open-source AI models and making them accessible through simple mobile interfaces • His strategy involves studying what's already working in the market and putting his own spin on it ("mimesis") • The most successful apps have a viral content creation loop where users create shareable content that drives new user acquisition • Monetization came through subscriptions and ads, with only 2% of users paying while the other 98% drive virality The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com  The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg  Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND BEN ON SOCIAL X/Twitter: https://x.com/benzion_b W AI: https://w.ai WOMBO: https://wombo.com/m/home

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• Master Cursor AI in 29 Minutes with Their VP

  Join me as I chat with Lee Robinson, VP of Developer Experience at Cursor, as he shares practical tips for maximizing productivity with Cursor's AI coding tools. He demonstrates how to structure prompts, create custom commands, and leverage agents for everything from bug fixes to code reviews. The conversation highlights how AI tools are making software development more accessible while enabling developers to build higher quality products with less effort. Timestamps: 00:00 - Intro 01:49 - Using AI Agents in Cursor 08:21 - Custom Rules within Cursor 11:49 - BugBot and code review automation 17:19 - CLI and headless options for Cursor agents 19:29 - Tips for getting the most out of Cursor 21:09 - Examples of innovative software built with Cursor Get Your Complete Financial OS at https://dub.sh/brex-sip Key Points: • Lee demonstrates how to effectively use Cursor's AI agents for discrete coding tasks • Setting up proper linting, formatting, and testing helps agents self-correct their outputs • Custom commands and rules can be created to enhance code reviews and writing quality • Cursor offers CLI and headless options for running agents in automation workflow The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com  The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg  Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND LEE ON SOCIAL X/Twitter: https://x.com/leeerob YouTube: https://www.youtube.com/@leerob Personal Website: https://leerob.com

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• Turning Vibe Coding Into Real Money (Google/Meta Ads, HeyGen etc)

  Join me as I chat with Cody Schneider, where we go through a comprehensive marketing playbook for founders of "vibe-coded" startups, focusing on paid acquisition strategies that deliver immediate results. He walks through the exact process of setting up Google Ads campaigns with proper keyword targeting and conversion tracking, then explains how to create effective Facebook/Instagram ads using AI-generated content. The emphasis throughout is on testing multiple creative variations and optimizing for actual conversions. Timestamps: 00:00 - Intro 03:29 - Validate Demand 07:00 - Google Ads Overview 11:43 - Finding Keywords 15:59 - Setting Up Google Ads Campaign 17:16 - Landing page best practices 19:25 - Google Tag Manager Tutorial 24:38 - Why RUN Paid Ads 28:29 - How to structure the funnel 31:04 - Meta Ads Overview 33:26 - Finding Pain Points with Perplexity 34:25 - Writing the script for the Ad 40:34 - Creating AI avatar with HeyGen and ElevenLabs 44:01 - Setting Conversion Tracking for Meta Ads 46:04 - Setting Conversion Tracking for Meta Ads Key Points: • Focus on transactional marketing (immediate signups) when starting out rather than long-term strategies like SEO • Google Ads setup with phrase match keywords and conversion tracking is essential for SaaS products • Facebook/Instagram ads work differently than search ads - they disrupt users rather than fulfill search intent • AI avatar videos with compelling hooks perform best for SaaS marketing currently The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com  The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND CODY ON SOCIAL Cody’s startup: https://www.graphed.com  X/Twitter: https://x.com/codyschneiderxx  Youtube: https://www.youtube.com/@codyschneiderx

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