Behind the Numbers: an EMARKETER Podcast

On today’s podcast episode, we discuss how not to over-engineer your marketing with too much data, what retail media brings to social and creator marketing (and vice versa), and where retail media data can genuinely make marketing better—and where we may be asking too much of it.

 

Tune in for a conversation featuring Vice President of Content and host Suzy Davidkhanian, Principal Analyst Sarah Marzano, and Vice President of Commerce & Retail Media at the IAB, Collin Colburn.

 

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For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-iab-weighs-on-influence-starts-feel-manufactured-reimagining-retail

 

© 2026 EMARKETER

 

Atmosphere TV is the largest streaming TV platform purpose-built for shared, social spaces like bars, restaurants, gyms, and airports. Atmosphere TV is the creator of ChiveTV and 30+ mesmerizing, audio-optional channels that entertain over 150 million monthly viewers.

Built for business, made for fun. Atmosphere TV.

 

Click through URL: https://atms.tv/emarketer

In today’s podcast episode, we discuss how the use of AI in healthcare has evolved in recent years, which part of the patient care journey AI is impacting the most, and the role of doctors in an AI-driven world.

Join Senior Director of Podcasts and host Marcus Johnson, along with Senior Analysts Rajiv Leventhal and Beth Snyder Bulik. Listen wherever you get your podcasts, or watch on YouTube or Spotify.

 

For sponsorship opportunities, contact us: advertising@emarketer.com

For more information, visit: https://www.emarketer.com/advertise/

Have questions or just want to say hi? Drop us a line at podcast@emarketer.com 

For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-doctor-s-new-role-ai-world-behind-numbers

 

© 2026 EMARKETER

 

Atmosphere TV is the largest streaming TV platform purpose-built for shared, social spaces like bars, restaurants, gyms, and airports. Atmosphere TV is the creator of ChiveTV and 30+ mesmerizing, audio-optional channels that entertain over 150 million monthly viewers.

In today’s podcast episode, we discuss how our relationship with screens is changing, how the emergence of consumer-facing AI is influencing the way we spend and divide our attention, and how retailers and brands are designing experiences that people remember rather than simply photograph.

 

Join Senior Director of Podcasts and host Marcus Johnson, along with Vice President of Content Suzy Davidkhanian, Senior Vice President and Head of Marketing at Atmosphere TV Lindsay Sutton, and Chancellor’s Professor Emerita of Informatics at the University of California, Irvine, Gloria Mark.

 

Listen wherever you get your podcasts, or watch on YouTube or Spotify.

 

Subscribe to EMARKETER's newsletters. Go to https://www.emarketer.com/newsletters

 

Follow us on Instagram at: https://www.instagram.com/emarketer/

 

For sponsorship opportunities, contact us: advertising@emarketer.com

 

For more information, visit: https://www.emarketer.com/advertise/

 

Have questions or just want to say hi? Drop us a line at podcast@emarketer.com 

 

For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-log-off-look-up-why-everyone-craving-real-life-again-behind-numbers

 

© 2026 EMARKETER

 

Atmosphere TV is the largest streaming TV platform purpose-built for shared, social spaces like bars, restaurants, gyms, and airports. Atmosphere TV is the creator of ChiveTV and 30+ mesmerizing, audio-optional channels that entertain over 150 million monthly viewers.

On today’s podcast episode, we present our “Unofficial Monthly Retailer Awards” (UMRAs) for September. The awards include “Most Impactful Campaign,” “Best IRL Initiative,” and “Greatest Under-the-Radar Move.”

 

Listen to the discussion with Vice President of Content and host Suzy Davidkhanian; Senior Analysts Arielle Feger and Rachel Wolff; and Senior Director of Content Becky Schilling.

 

Subscribe to EMARKETER's newsletters. Go to https://www.emarketer.com/newsletters

 

Follow us on Instagram at: https://www.instagram.com/emarketer/

 

For sponsorship opportunities, contact us: advertising@emarketer.com

 

For more information, visit: https://www.emarketer.com/advertise/

 

Have questions or just want to say hi? Drop us a line at podcast@emarketer.com 

 

For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-target-employee-apparel-line-mcdonald-media-network-reimagining-retail

 

© 2026 EMARKETER

 

Atmosphere TV is the largest streaming TV platform purpose-built for shared, social spaces like bars, restaurants, gyms, and airports. Atmosphere TV is the creator of ChiveTV and 30+ mesmerizing, audio-optional channels that entertain over 150 million monthly viewers.

Built for business, made for fun. Atmosphere TV.

 

Click through URL: https://atms.tv/emarketer

On today’s podcast episode, we discuss the secret ingredient behind the success of sports shows, whether ancillary content ultimately makes the live broadcast more or less valuable, who now owns the fan relationship, and which sports or leagues are currently under-leveraging this entertainment IP opportunity.

 

Join Senior Director of Podcasts and host Marcus Johnson, Senior Analyst Ross Benes, and Senior Forecasting Analyst Zach Goldner. Listen wherever you get your podcasts, or watch on YouTube or Spotify.

 

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Follow us on Instagram at: https://www.instagram.com/emarketer/
For sponsorship opportunities contact us: advertising@emarketer.com
For more information visit: https://www.emarketer.com/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com

For a transcript of this episode click here: https://www.emarketer.com/content/podcast-sports-storytelling-changes-game-game

© 2026 EMARKETER

 

Atmosphere TV is the largest streaming TV platform purpose-built for shared, social spaces like bars, restaurants, gyms, and airports. Atmosphere TV is the creator of ChiveTV and 30+ mesmerizing, audio-optional channels that entertain over 150 million monthly viewers.