Behind the Numbers: an EMARKETER Podcast

On today’s podcast episode, we discuss what stood out most about how people shopped this past holiday season, what feels fundamentally different about the upcoming holiday season, what real personalization at scale looks like for retailers, and why AI matters even more during the holidays. Listen to the discussion with Vice President of Content and host Suzy Davidkhanian and Principal Analysts Sky Canaves and Zak Stambor.

 
 
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For a transcript of this episode click here:
https://www.emarketer.com/content/podcast-what-winning-holidays-actually-looks-like-2026-reimagining-retail

© 2026 EMARKETER

On today’s podcast episode, we discuss the redefining of “attention,” what neuro-contextual research actually measures, and how it could reshape media planning for brands that traditionally buy based on reach or demographics rather than emotional resonance. Join Senior Director of Podcasts and host Marcus Johnson, Senior Director of Content Jeremy Goldman, and Brian Gleason, CEO of Seedtag. Listen everywhere, and watch on YouTube and Spotify.

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For a transcript of this episode, and to download a copy of Seedtag's report on how Neuro-Contextual drives real human connection, click here: https://www.emarketer.com/content/podcast-how-neuro-contextual-makes-advertising-feel-human-again-behind-the-numbers

 

© 2026 EMARKETER

 

Seedtag applies advanced AI to deliver privacy-first advertising at scale. As the creator of neuro-contextual advertising, Seedtag moves beyond traditional contextual targeting methods such as keywords and categories. Instead, Seedtag understands deeper signals of interest, intent, and emotion to create custom audiences based on a brand’s objectives.

On today’s podcast episode, we discuss Super Bowl LX: the main takeaways, the biggest winners, and the lessons for marketers. Join Senior Director of Podcasts and host Marcus Johnson, along with Senior Analyst Ross Benes and Vice President of Content Paul Verna. Listen everywhere, and watch on YouTube and Spotify.On today’s podcast episode, we discuss Super Bowl LX: the main takeaways, the biggest winners, and the lessons for marketers. Join Senior Director of Podcasts and host Marcus Johnson, along with Senior Analyst Ross Benes and Vice President of Content Paul Verna. Listen everywhere, and watch on YouTube and Spotify.

 

Subscribe to EMARKETER's newsletters. Go to https://www.emarketer.com/newsletters

 

Follow us on Instagram at: https://www.instagram.com/emarketer/

 

For sponsorship opportunities, contact us: [email protected]

 

For more information, visit: https://www.emarketer.com/advertise/

 

Have questions or just want to say hi? Drop us a line at [email protected] 

 

For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-super-bowl-lx-most-popular-ads-why-celebs-everywhere-marketing-like-college-kid-s-night-game

 

 

© 2026 EMARKETER

 

Seedtag applies advanced AI to deliver privacy-first advertising at scale. As the creator of neuro-contextual advertising, Seedtag moves beyond traditional contextual targeting methods such as keywords and categories. Instead, Seedtag understands deeper signals of interest, intent, and emotion to create custom audiences based on a brand’s objectives.

On today’s podcast episode, we discuss how social platforms became such an important touchpoint for retail, what retailers have done to make social commerce feel like real retail, how creators are evolving from marketing vehicles into platform storefronts for brands, and more. Listen to the discussion with Vice President of Content and host Suzy Davidkhanian, and Senior Analysts Carina Lamb and Minda Smiley.

 
 
Get more insights like these with our free, industry-leading newsletters covering advertising, marketing, and commerce. Sign up at emarketer.com/newsletters

Follow us on Instagram at: https://www.instagram.com/emarketer/
For sponsorship opportunities contact us: [email protected]
For more information visit: https://www.emarketer.com/advertise/
Have questions or just want to say hi? Drop us a line at [email protected]

For a transcript of this episode click here:
https://www.emarketer.com/content/podcast-how-social-commerce-became-real-retail-channel-ai-shapes-how-people-buy-reimagining-retail

© 2026 EMARKETER

 

 

Seedtag applies advanced AI to deliver privacy-first advertising at scale. As the creator of neuro-contextual advertising, Seedtag moves beyond traditional contextual targeting methods such as keywords and categories. Instead, Seedtag understands deeper signals of interest, intent, and emotion to create custom audiences based on a brand’s objectives.

On today’s podcast episode, we discuss the three big questions surrounding Meta right now: Is 2026 Meta’s ‘Big Tobacco’ moment? How big of a problem is Meta's AI spending spree? What's the vision for its AI agent? And more. Join Senior Director of Podcasts and host Marcus Johnson, along with Senior Analyst Minda Smiley and Principal Analyst Max Willens. Listen everywhere, and watch on YouTube and Spotify.

 

Subscribe to EMARKETER's newsletters. Go to https://www.emarketer.com/newsletters

Follow us on Instagram at: https://www.instagram.com/emarketer/

For sponsorship opportunities, contact us: [email protected]

For more information, visit: https://www.emarketer.com/advertise/

Have questions or just want to say hi? Drop us a line at [email protected] 

 

For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-metas-ai-spend-problem-2026-social-medias-big-tobacco-moment-more-3-big-questions

 

© 2026 EMARKETER

 

Seedtag applies advanced AI to deliver privacy-first advertising at scale. As the creator of neuro-contextual advertising, Seedtag moves beyond traditional contextual targeting methods such as keywords and categories. Instead, Seedtag understands deeper signals of interest, intent, and emotion to create custom audiences based on a brand’s objectives.