PodcastsMarketingBehind the Numbers: an EMARKETER Podcast

Behind the Numbers: an EMARKETER Podcast

EMARKETER
Behind the Numbers: an EMARKETER Podcast
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271 episódios

  • Behind the Numbers: an EMARKETER Podcast

    The Great KitKat Heist, the "Sephora-fication" of Walmart, and More | Reimagining Retail

    29/04/2026 | 28min
    On today’s podcast episode, we present our “Unofficial Monthly Retailer Awards,” or the UMRAs, for April, including “Most Impactful Campaign,” “Best IRL Initiative,” and “Greatest Under-the-Radar Move.” Listen to the discussion with Vice President of Content and host Suzy Davidkhanian, Senior Director of Content Becky Schilling, Senior Analyst Carina Perkins, and Principal Analyst Zak Stambor.

     

    Get more insights like these with our free, industry-leading newsletters covering advertising, marketing, and commerce. Sign up at emarketer.com/newsletters

     

    Follow us on Instagram at: https://www.instagram.com/emarketer/
    For sponsorship opportunities contact us: [email protected]
    For more information visit: https://www.emarketer.com/advertise/
    Have questions or just want to say hi? Drop us a line at [email protected] 

     

    For a transcript of this episode click here:
    https://www.emarketer.com/content/podcast-great-kitkat-heist-sephora-fication-of-walmart-more-reimagining-retail

     

    © 2026 EMARKETER
  • Behind the Numbers: an EMARKETER Podcast

    Leaving WBD Behind? Reed Saying Goodbye? — The 3 Big Questions for Netflix | Behind the Numbers

    27/04/2026 | 26min
    On today’s podcast episode, we discuss the three big questions surrounding Netflix right now: Will leaving Warner Bros. Discovery behind be a good long-term move? Can Netflix double its advertising revenue this year? And will the streaming giant be okay after its co-founder Reed Hastings leaves the company? And more. Join Senior Director of Podcasts and host Marcus Johnson, along with Senior Analyst Ross Benes and Senior Editor of our Marketing and Advertising Briefing, Daniel Konstantinovic. Listen everywhere, and watch on YouTube, Apple, and Spotify.

     

    Subscribe to EMARKETER's newsletters. Go to https://www.emarketer.com/newsletters

     

    Follow us on Instagram at: https://www.instagram.com/emarketer/

     

    For sponsorship opportunities, contact us: [email protected]

     

    For more information, visit: https://www.emarketer.com/advertise/

     

    Have questions or just want to say hi? Drop us a line at [email protected] 

     

    For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-leaving-wbd-behind-reed-saying-goodbye-3-big-questions-netflix-behind-numbers

     

    © 2026 EMARKETER
  • Behind the Numbers: an EMARKETER Podcast

    Meta to Dethrone Google as Top Ad Business — Here’s Why | Behind the Numbers

    24/04/2026 | 26min
    In today’s podcast episode, we discuss why we think Meta will surpass Google to become the world’s leading digital advertising business this year, whether Google can wrestle back control in the following years, and how close Amazon is to getting a shot at the title. Join Senior Director of Podcasts and host Marcus Johnson, along with Senior Forecasting Analysts Zach Goldner and Drew Spink. Listen anywhere, or watch on YouTube or Spotify.

     

    Subscribe to EMARKETER's newsletters. Go to https://www.emarketer.com/newsletters

     

    Follow us on Instagram at: https://www.instagram.com/emarketer/

    For sponsorship opportunities, contact us: [email protected]

    For more information, visit: https://www.emarketer.com/advertise/

    Have questions or just want to say hi? Drop us a line at [email protected] 

     

    For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-meta-dethrone-google-top-ad-business-here-s-why-behind-numbers

     

    © 2026 EMARKETER
  • Behind the Numbers: an EMARKETER Podcast

    AI, Brand Safety’s Frenemy | Behind the Numbers

    23/04/2026 | 31min
    In today’s podcast episode, we discuss whether AI slop is becoming a problem on YouTube, the ways AI is helping—and hindering—brand safety efforts for advertisers, and what marketers can do about AI’s influence on how their ads appear. Join Senior Director of Podcasts and host Marcus Johnson, along with Analyst Jacob Bourne and Principal Analyst Bill Fisher. Listen anywhere, or watch on YouTube or Spotify.

     

    Subscribe to EMARKETER's newsletters. Go to https://www.emarketer.com/newsletters

     

    Follow us on Instagram at: https://www.instagram.com/emarketer/

     

    For sponsorship opportunities, contact us: [email protected]

     

    For more information, visit: https://www.emarketer.com/advertise/

     

    Have questions or just want to say hi? Drop us a line at [email protected] 

     

    For a transcript of this episode, click here: https://www.emarketer.com/content/

    podcast-ai-brand-safety-s-frenemy-behind-numbers

     

    © 2026 EMARKETER
  • Behind the Numbers: an EMARKETER Podcast

    The Returns Problem: How to Keep Things Sold and Customers Happy | Reimagining Retail

    22/04/2026 | 26min
    On today’s podcast episode, we discuss the main reasons people return items, the different policies we would keep or curb to help get returns under control, and the number one way to reduce returns. Listen to the discussion with Vice President of Content and host Suzy Davidkhanian, Principal Analyst Sky Canaves, and Senior Analyst Blake Droesch.

     

    Get more insights like these with our free, industry-leading newsletters covering advertising, marketing, and commerce. Sign up at emarketer.com/newsletters

    Follow us on Instagram at: https://www.instagram.com/emarketer/
    For sponsorship opportunities contact us: [email protected]
    For more information visit: https://www.emarketer.com/advertise/
    Have questions or just want to say hi? Drop us a line at [email protected]

    For a transcript of this episode click here:
    https://www.emarketer.com/content/podcast-returns-problem-how-keep-things-sold-customers-happy-reimagining-retail

    © 2026 EMARKETER

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Sobre Behind the Numbers: an EMARKETER Podcast

EMARKETER’s podcast, Behind the Numbers, helps marketers, retailers, and advertisers understand the rapidly changing landscape of digital media. EMARKETER analysts and industry experts come together to analyze a wide variety of critical topics, from the transformative influence of AI to the dynamic world of social media, and the evolving landscape of consumer shopping habits. Stay informed and stay ahead with insights and analysis that matter. Tune in to new episodes published Monday through Friday wherever you find podcasts.
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