Buzzcast

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We’re joined again by Alex Sanfilippo from PodMatch to talk about one of our favorite podcast growth strategies: getting booked as a guest on other podcasts!
We talk about why podcast guesting is valuable beyond promotion, including how it helps you sharpen your message, become a better communicator, and build real relationships with other podcasters. 
We'll also give tips on how to build a podcast guest profile that actually helps hosts say yes. We talk about why your guest profile should not read like a résumé, what hosts are really looking for, how to suggest episode ideas, what links and assets to include, and how to make your pitch feel authentic.
We also answer listener questions about shared episodes across multiple feeds, and whether Apple Podcasts Video is worth trying if you are already making video for YouTube.
Links mentioned:
PodMatch
Podcasting Made Simple
Buzzcast episode: How to Find Great Podcast Guests: Expert Tips from PodMatch's Alex Sanfilippo
Jordan's PodMatch profile
Podcasting Made Simple episode with Tom Rossi: Creating a Brand That's Different
Contact Buzzcast
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Tweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPods
Thanks for listening and Keep Podcasting!

Send us Fan Mail
Small podcasts are often treated like smaller versions of big podcasts, but a niche audience is not just a tiny audience. It can be a more focused, more trusting, and more valuable audience.
Inspired by an article in Podnews, we talk about why download numbers do not tell the full story of a podcast’s value. 
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Tweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPods
Thanks for listening and Keep Podcasting!

Send us Fan Mail
Most podcast repurposing advice sounds the same: turn your episode into clips, blog posts, newsletters, and social captions.
That can be useful, but it is not the only way to get more value from your podcast.
In this episode, we look at creative ways podcasters are turning their existing content into something new: conversation cards, games, kid-friendly feeds, real-world meetups, field guides, downloadable resources, and more!
We also talk about how to use AI to find themes hiding in your archive, why great repurposing starts with what your audience already loves doing, and how to create something additive instead of just changing the format.
Plus, we share early stats from the Buzzsprout video launch!
Contact Buzzcast
Send us Fan Mail
Tweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPods
Thanks for listening and Keep Podcasting!

Send us Fan Mail
We did something new…you can watch this episode as a video on Apple Podcasts! Make sure you're on the latest version (26.4 or higher).
But the bigger story is that any independent podcaster can now publish video directly to Apple Podcasts through Buzzsprout!
In this episode, we break down why this isn’t just “another place to upload video,” and how it’s fundamentally different from platforms like YouTube. We talk through the opt-in nature of podcasting, why that matters for creators who are tired of chasing algorithms, and where video actually fits into a sustainable podcast workflow.
We also walk through how to publish video through Buzzsprout, what happens with your stats, and why this might be one of the easiest windows to get featured on Apple Podcasts.
And if you try it, let us know!
Contact Buzzcast
Send us Fan Mail
Tweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPods
Thanks for listening and Keep Podcasting!

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We break down why “crowded” is usually a clarity problem, not a competition problem, then map the difference between a podcast category and a real niche. 
We also study five popular business story shows to prove how audience, format, tone, and payoff make similar topics feel completely different! 
Read Jordan's mention in the WSJ: Why People Who Listen To Podcasts Are Suddenly Feeling Left Out
Topics discussed:
• Defining category versus niche through audience, format, tone, and promise 
• Using promise and payoff to stop sounding generic 
• Reframing "oversaturation" as "demand" and "popularity" 
• What makes shows fade into the background, from unclear positioning to recycled guest circuits 
• Case study breakdowns of business story podcasts and how each one niches down 
• Practical steps to write down and refine your niche over time
Contact Buzzcast
Send us Fan Mail
Tweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPods
Thanks for listening and Keep Podcasting!