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We did something new…you can watch this episode as a video on Apple Podcasts! Make sure you're on the latest version (26.4 or higher).
But the bigger story is that any independent podcaster can now publish video directly to Apple Podcasts through Buzzsprout!
In this episode, we break down why this isn’t just “another place to upload video,” and how it’s fundamentally different from platforms like YouTube. We talk through the opt-in nature of podcasting, why that matters for creators who are tired of chasing algorithms, and where video actually fits into a sustainable podcast workflow.
We also walk through how to publish video through Buzzsprout, what happens with your stats, and why this might be one of the easiest windows to get featured on Apple Podcasts.
And if you try it, let us know!
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Tweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPods
Thanks for listening and Keep Podcasting!

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We break down why “crowded” is usually a clarity problem, not a competition problem, then map the difference between a podcast category and a real niche. 
We also study five popular business story shows to prove how audience, format, tone, and payoff make similar topics feel completely different! 
Read Jordan's mention in the WSJ: Why People Who Listen To Podcasts Are Suddenly Feeling Left Out
Topics discussed:
• Defining category versus niche through audience, format, tone, and promise 
• Using promise and payoff to stop sounding generic 
• Reframing "oversaturation" as "demand" and "popularity" 
• What makes shows fade into the background, from unclear positioning to recycled guest circuits 
• Case study breakdowns of business story podcasts and how each one niches down 
• Practical steps to write down and refine your niche over time
PodMatch
PodMatch Automatically Matches Ideal Podcast Guests and Hosts For Interviews
Contact Buzzcast
Send us Fan Mail
Tweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPods
Thanks for listening and Keep Podcasting!

Send us Fan Mail
Publishing more often can help your podcast stay top of mind, get more downloads, and keep your audience engaged. But if you increase your cadence the wrong way, it can also make podcasting feel heavier, more rushed, and a lot less fun.
In this episode, we answer a listener question from Rich (Two Guys on a Plane) about moving from biweekly to weekly episodes and break down what has actually worked for us. We talk about the benefits of adding shorter episodes, why quick wins can sometimes perform just as well as longer releases, and how publishing more often has helped us stay in practice without doubling the workload.
We also get into the real risks of pushing your schedule too hard, including burnout, lower-quality episodes, missed deadlines, and losing the energy that makes a podcast worth doing in the first place.
Listen for different ways to make a higher publishing frequency sustainable, including lighter episode formats, Q&A episodes, bonus conversations, two-part episodes, and experimenting without feeling locked into a forever commitment.
Contact Buzzcast
Send us Fan Mail
Tweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPods
Thanks for listening and Keep Podcasting!

Send us Fan Mail
Where do listeners actually find new podcasts? We're breaking down the biggest ways people discover new shows today, from podcast apps and search to word of mouth, social sharing, and AI-driven discovery. 
We also talk about why being easy to recommend matters more than ever, how podcast titles and transcripts can improve discoverability, and why trying to be everywhere online is usually the fastest path to burnout. 
In this episode:
What Alban learned from editing a full episode himself in CapCut
Why podcast apps are still one of the biggest discovery channels
How search inside podcast apps helps listeners find specific episodes
Why word of mouth now includes social shares, guesting, and promo swaps
What makes a podcast easy for listeners to recommend
How transcripts can help with search and AI-powered podcast discovery
Why social media works better when you focus on one or two platforms
Listener reactions to new voicemail, Fan Mail, and chapter marker tools
A surprisingly practical answer to “what happens to my podcast when I die?”
PodMatch
PodMatch Automatically Matches Ideal Podcast Guests and Hosts For Interviews
Contact Buzzcast
Send us Fan Mail
Tweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPods
Thanks for listening and Keep Podcasting!

Send us Fan Mail
Jordan is out sick, so we talk through Voicemail and why hearing a listener’s voice can change the energy of a show. We share practical ways to collect, edit, and feature voicemails without turning the episode into a messy mailbag. 

If you'd like your voice featured on the podcast, leave us a voicemail and tell us how you found your latest, most favoritist, podcast episode.
Contact Buzzcast
Send us Fan Mail
Tweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPods
Thanks for listening and Keep Podcasting!