How do potential customers decide whether or not they can trust you? Do you and your salespeople know how to control how you're perceived by prospects? If you don't know the answers to these questions, you may be scaring away tons of money without even realizing it. In this episode, Dan Kennedy teams up with sales training wizard Steve Clark to discuss how to expertly implement trust-based marketing into your business in a world that is becoming increasingly distrusting. MagneticMarketing.com NoBSLetter.com
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49:11
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49:11
Money-Making Strategies & Responsibilities
What are the hallmark behaviors of the most successful entrepreneurs? How and where do they invest their time and money? And if they were suddenly stripped of all their money, prospects and customers, what would a successful entrepreneur do first? In this classic interview-style episode, Dan Kennedy provides thorough answers to all these questions AND explains in great detail the five biggest money responsibilities all successful business men and women take special care to follow. No matter how much money you have now (or are hoping to make in the future), these tried-and-true strategies are meant for YOU! MagneticMarketing.com NoBSLetter.com
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57:04
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57:04
The Four-Box System of Selling
One of the biggest errors anyone in business can make is focusing too intently on hiring "exceptional salespeople" who are somehow able to make sale after sale without burning out AND without much assistance from their superiors. Why is relying too heavily on the skills of the salesperson such a big mistake, and what must business owners do instead? Dan Kennedy answers these questions and more as he teaches his top students his four-box selling system that provides a more thorough approach to selling - A system that takes ALL factors into account and allows you to maximize selling success. MagneticMarketing.com NoBSLetter.com
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37:19
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37:19
4 Key Components For Crafting Absolutely Irresistible Offers
You might have the best offer out there, but if you can't gain the attention of your prospects long enough for them to take note, you'll fail before you can even get started. In a world that's saturated with ads more than ever before, how can you hope to win anyone's attention? The answers are in this episode... Dan Kennedy and Bill Glazer discuss in depth the 4 major elements of a compelling offer and how you can adjust each one to make your offer so irresistible, prospects are forced to stop what they're doing and pay attention. Make sure to take notes and use it as a checklist for your offers going forward! MagneticMarketing.com NoBSLetter.com
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1:07:21
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1:07:21
Five Must-Follow Principles For Selling High Ticket Products & Services
How do you get prospects to hand over big sums of money for your high ticket product or service? Whether it's life insurance policies, high-end dental procedures, or anything in between, there's five core essentials you'll need to master in order to sell confidently and successfully. Join Dan Kennedy and his expert guests Jason Stephens and Dr. Charlie Martin as they discuss their veteran-level experience in high ticket sales and key strategies for completing major transactions with price tags of up to six figures. MagneticMarketing.com NoBSLetter.com
Dan Kennedy is internationally recognized as a 'millionaire-maker', helping people in just about every category of business turn their ideas into fortunes. He has been called the "Professor of Harsh Reality" because he's provocative, irreverent, sarcastic, and tells it like it is in a humorous, but chilling, serious fashion that cuts to the core of the issues in a way no other marketing 'guru' does.
Dan Kennedy's advice can be moved with remarkable ease from one very different field, industry, or profession to another with amazing success. He is a leading consultant in direct marketing, copywriting, internet strategies, and profit improvement systems.