We are reclaiming what it means to be a man. Each week we interview the world’s most successful men on the planet - elite athletes, warriors, New York Times Bes...
I recorded this podcast with Anson Frericks, former Anheuser-Busch Executive, about a month ago before Trump took office and began putting the final nails in the coffin of “Diversity, Equity, and Inclusion,” (DEI) at the federal level. But, even before that, we saw the decline and predicted the ultimate downfall of DEI initiatives with very notable cases such as the Bud Light fiasco and subsequent boycott. Now, with Target, Amazon, Harley-Davidson, and more notable companies are dismantling these dangerous and destructive ideologies. Today, Anson and I talk about, why we’ve seen such a huge cultural shift against these policies, why companies truly started these policies in the first place (it wasn’t out of the goodness of their hearts), how consumers can take back culture through their purchasing power, and why DEI needs to die once and for all. SHOW HIGHLIGHTS 00:41 - The Power of Authentic Branding 03:37 - Corporate America and Censorship 07:02 - When Companies Prioritize Politics Over Customers 11:34 - The Bud Light Controversy and Corporate Backlash 15:59 - The Influence of ESG and DEI on Big Business 21:39 - The Fallout of Anheuser-Busch’s Marketing Misstep 27:21 - Corporate America’s Struggle with Political Pressure 33:46 - The Shift in Advertising and Audience Connection 40:00 - How COVID and Social Movements Shaped Corporate Policy 46:02 - The Role of BlackRock, Vanguard, and State Street 51:21 - The Future of Free Speech in Business 56:39 - The Power of Courageous Leadership in Shaping Industry 57:24 - The Next Era of Defense and Innovation Battle Planners: Pick yours up today! Order Ryan's new book, The Masculinity Manifesto. For more information on the Iron Council brotherhood. Want maximum health, wealth, relationships, and abundance in your life? Sign up for our free course, 30 Days to Battle Ready
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1:10:55
Will it Make the Boat Go Faster? | FRIDAY FIELD NOTES
In this episode of Friday Field Notes, Ryan Michler explores the powerful concept of “Will it Make the Boat Go Faster?”, a mantra for making decisions that drive real progress. Inspired by Olympic rower Ben Hunt-Davis, Ryan shares how this mindset can be applied to career growth, relationships, health, and personal goals. He discusses the importance of setting clear objectives, testing strategies, and adjusting when necessary. SHOW HIGHLIGHTS 00:00 - Introduction to the concept 01:42 - The Olympic rowing story 03:12 - Applying the mantra to life 07:43 - Decision-making and pivoting 09:45 - The importance of self-review 12:00 - Measuring progress objectively 14:32 - Eliminating distractions and staying focused 16:47 - Upcoming event: The Men's Forge Battle Planners: Pick yours up today! Order Ryan's new book, The Masculinity Manifesto. For more information on the Iron Council brotherhood. Want maximum health, wealth, relationships, and abundance in your life? Sign up for our free course, 30 Days to Battle Ready
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18:51
Prioritizing Masculinity, Leading Your Leaders, and Boundaries vs. Walls | ASK ME ANYTHING
In this week’s Ask Me Anything episode, Ryan Michler and Kipp Sorensen tackle a variety of topics, including building wealth, establishing healthy boundaries, and balancing hobbies with responsibilities. They explore how to lead effectively, the tiers of accountability, and the importance of fostering integrity in relationships and organizations. With personal insights, practical strategies, and engaging humor, Ryan and Kipp deliver actionable advice for men striving to improve their personal and professional lives. SHOW HIGHLIGHTS: 00:00 Headlines and Updates 13:52 Expanding Wealth and Financial Planning 24:12 Boundaries vs. Walls in Relationships 29:39 Masculine Projects and Fulfillment 34:28 Leading Leaders: Navigating Operational Challenges 44:51 Accountability: Supporting Others with Integrity 1:00:37 Becoming the Best Dad Possible 1:07:35 Strengthening Spiritual Practices Battle Planners: Pick yours up today! Order Ryan's new book, The Masculinity Manifesto. For more information on the Iron Council brotherhood. Want maximum health, wealth, relationships, and abundance in your life? Sign up for our free course, 30 Days to Battle Ready
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1:15:53
DR. ETHAN KROSS | How Men Manage Their Emotions
“Men aren’t emotional.” “Men are more logical than their female counterparts.” “Men don’t cry.” These are all things you’ve heard whether they’ve been directed at you or not. But the reality paints a different story. Men are emotional. But that’s not to say that we ought to let ourselves be led by our emotions alone. Dr. Ethan Kross understands this well as a man who researches how we, as humans, both feel and react to those feelings. Today, we talk about how to deal with intrusive thoughts, how to address the dark thoughts we often experience, what it actually means to “control” your emotions, how to become more emotionally fit, and how you can regulate your emotions – even the “negative” ones – so they don’t regulate you. SHOW HIGHLIGHTS 00:00 - The Unwritten Rule About Men and Emotions 01:57 - Emotional Strength: A Navy SEAL's Perspective 03:32 - Can We Control Our Emotions? 06:57 - Dark Thoughts and Emotional Awareness 08:15 - Myths About Managing Emotions 13:43 - Emotions: Tools for Resilience and Growth 15:55 - The Link Between Love, Hate, and Emotional Investment 20:41 - The Art of Emotion Regulation 26:07 - Emotional Fitness: A Multi-Tool Approach 30:14 - The Power of Mental Time Travel 41:17 - Public Speaking and Emotional Influence 49:39 - Over-Regulation and Exhaustion 52:26 - Leveraging Environmental Regulators 55:10 - The Value of Negative Emotions 59:13 - The Power of Finding Common Ground 01:00:38 - Closing Thoughts and How to Connect with Ethan Kross Battle Planners: Pick yours up today! Order Ryan's new book, The Masculinity Manifesto. For more information on the Iron Council brotherhood. Want maximum health, wealth, relationships, and abundance in your life? Sign up for our free course, 30 Days to Battle Ready
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1:09:04
The Stories You Tell Yourself Define You as a Man | FRIDAY FIELD NOTES
In this episode of Friday Field Notes, Ryan Michler dives into the powerful concept of the stories men tell themselves and how these narratives shape their identity, success, and outlook on life. Ryan challenges listeners to rewrite negative scripts, adopt a victor mindset, and use their inner dialogue to build resilience and purpose. He emphasizes the importance of self-talk, taking responsibility, and reframing experiences as opportunities for growth. This inspiring episode will leave you reflecting on your own story and the impact it has on who you are and who you’re becoming. SHOW HIGHLIGHTS 00:00 Introduction 02:30 The impact of stories on identity 04:50 Reframing negative narratives 09:10 Self-talk and identity shaping 15:50 Victim vs. victor mindset 22:25 Lessons from the words we use 31:50 Changing old stories 36:25 Closing thoughts Battle Planners: Pick yours up today! Order Ryan's new book, The Masculinity Manifesto. For more information on the Iron Council brotherhood. Want maximum health, wealth, relationships, and abundance in your life? Sign up for our free course, 30 Days to Battle Ready
We are reclaiming what it means to be a man. Each week we interview the world’s most successful men on the planet - elite athletes, warriors, New York Times Bestselling Authors, and world-class entrepreneurs – extract their hard-fought lessons and experiences and deliver them straight to you. Past guests include Jocko Willink, Tim Kennedy, Andy Frisella, Lewis Howes, Grant Cardone, Ryan Holiday, Ben Greenfield, Rich Roll, and so many more. If you’re ready to level up your life as a man, this is the show for you.
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