Future of Agriculture

Subscribe to Upstream Ag Insights: https://upstream.ag/
"33 Mental Models For The Modern Agribusiness Leader"
Upstream Ag Insights YouTube: https://www.youtube.com/@upstreamaginsights2821
This is probably long overdue to host Shane Thomas on the show. Shane, as many of you already know, writes the very popular newsletter Upstream Ag Insights. He has been providing extremely detailed analysis to subscribers for several years now, and I have been lucky to know Shane since I believe before he started the newsletter. We met at a seed conference in Chicago I think back in maybe 2019.
For the past couple of years Shane has been able to go full time on writing his newsletter, and I highly suggest you subscribe if you haven’t already and take it a step further to become a paid subscriber to support the incredible work Shane does every single week.
In addition to Upstream, Shane has a background in agronomy, ag retail, sales, marketing, strategy and precision agriculture. This allows him to bring together all the latest news in agricultural technology and business to articulate how it impacts the industry. He’s based in Calgary, Alberta, Canada.
This episode came about around the first of the year when I revisited his 2025 post titled “33 Mental Models for the Modern Agribusiness Leader”. I think all 33 of these are important for every listener of this show to be aware of. I didn’t think listing all 33 would make for a very good podcast episode, so I choose a handful of them. I think we get to six or seven today.
Most of these ideas, Shane dug up in his extensive research that he does, and found really clear ways to apply them to agribusiness contexts. Some are combinations of ideas, and there are probably a few Shane originals in there as well.

Follow Josh on X: https://x.com/JLinvilleFert
StoneX website: https://www.stonex.com
YouTube Videos: https://www.youtube.com/playlist?list=PLseYUvaoguNifbmL84zX3plTPt4HGt-MF
Josh Linville is the vice president of fertilizer at StoneX Group Inc. Growing up in northwestern Missouri on a family farm growing tobacco crops and cattle, Josh brings a unique perspective to the fertilizer markets. With over 20 years of experience in this industry, Josh has operated in roles that have given him market perspective as a North American Logistics Specialist, US-based Nitrogen Producer, and General Manager of Commerce in Melbourne, Australia. Josh and his team, which spans the globe, have worked hard to educate the market on how to use the fertilizer futures markets to not only offset price risk, but also to be able to sell produce to farmers much sooner. for fertilizer producers to start their physical sales programs.

Stock Cropper website: https://thestockcropper.com/
The StockCropper YouTube Channel: https://www.youtube.com/@TheStockCropper
Follow Zack on X: https://x.com/zebulousprime
Connect with Zack on LinkedIn: https://www.linkedin.com/in/zack-smith-5681911b7
Today’s episode features a repeat guest: Zack Smith of Stock Cropper. Zack is an ideal guest because he’s both an independent thinker and a doer. Someone who is putting his own skin in the game to make his vision for the future of agriculture a reality.
Today we talk about his company’s recent pivot to focus on what they call the drive. No, not a computer drive, and self contained motor that can be mounted on any moveable poultry or livestock pen to make it autonomous, solar powered, and still secure from predators or the potential for escapees. Think of it like a trolling motor for rotational grazing.
I loved the idea of stockcropping and the first product which was called the clustercluck. And I have to say I’m even more bullish now with how he has adapted his technology to this more consumer-friendly product. It seems like a real gamechanger and inflection point for Zack’s young company.
This story hits on a few really interesting trends: first of course is regenerative agriculture, which talks a lot about livestock integration but there are very few options out there to do this at scale. Another is this trend of food sovereignty - the homesteaders and others that want to play an active role in producing some of their own food. Brining tech to these trends is super interesting and I think you’ll be really compelled by Zack’s story.
Zack Smith is a farmer and agricultural entrepreneur who's been focused on coloring outside of the lines of conventional agriculture since 2020 with the creation of his company Stock Cropper Inc. Stock Cropper over the past 6 years has created a regenerative farming system called Stock Cropping that intersects row crops and livestock made possible by an multispecies grazing barn solution called the ClusterCluck 5000. The system and invention was featured in the 2024 film documentary, "Food Inc 2 Back for Seconds." as well as at Precision Plantings PTI farm in Pontiac Illinois where the Stock Cropper system in 2024 and 2025 have shattered the all-time site production corn records at 426.7 bu/A and 434.9 bu/A as well as the highest profitability compared to all other innovations at the PTI farm. However, because of the limitations of independent meat processing options for farmers, in 2023 Stock Cropper began to pivot away from the top down approach of feeding the world , to the bottom up approach of helping people feed their families by developing devices to reduce the pain points of growing their own protein. Since then they've developed the ClusterCluck Pico and most recently ClusterCluck Drive and have launched a venture capital campaign in March to bring these products to market in the coming year.

Follow Quentin Connealy on X
Connect with Q on LinkedIn
"Between 2 Farms" Podcast
I’ve known Quentin Connealy just from following him online for several years now. Not only is he an entrepreneurial, forward-thinking farmer, but he’s also one of the nicest people in ag that you’ll find online. I’ve been meaning to get him on the podcast for a while, and I’m making more of an effort this year to talk to farmers like him about farm-level innovation this year, so it was the perfect time. We’ll get right into it here, but first just some helpful background on Q:
Quentin Connealy is a fifth-generation farmer from eastern Nebraska, where he raises irrigated corn and soybeans along the Missouri River with his family at QJ Connealy Family Farms. Deeply rooted in production agriculture, Quentin focuses on bridging the gap between traditional farming and emerging technology—bringing real-world perspective to how innovation is adopted on working farms.
With a background in interactive media and business, Quentin has become a vocal advocate for precision agriculture, data ownership, automation, and practical ag-tech solutions that deliver value at the farm gate. He regularly works with technology companies, researchers, and policymakers to test, validate, and communicate what actually works in the field.
He gained international fame in May 2017 after a video of him wakeboarding in a flooded ditch on the edge of his cornfield went viral, amassing millions of views within days. Since that time, Quentin has become an active speaker and content creator, sharing honest conversations about grower adoption, sustainability, and the future of food and farming. Just this year he launched a new podcast of his own called “Between 2 Farms” with co-host Nathan Faleide.

Jonathan Coppess Research Page: https://ace.illinois.edu/directory/jwcoppes
"The Fault Lines of Farm Policy" book
"Between Soil and Society" book
Today’s episode explores an important area of agriculture that I probably don’t talk enough about on this show: ag policy. I wanted to bring Dr. Jonathan Coppess on the program to ask fundamental questions like:
Is ag policy working?
Is the Farm Bill still relevant?
What has changed in ag policy and what needs to change?

As you’ll hear we dive into this and a whole lot more. For some quick background:
Jonathan Coppess is the Gardner Associate Professor of Agricultural Policy in the Department of Agricultural & Consumer Economics at the University of Illinois at Urbana-Champaign. The author of two books on the legislative history and political development of farm policy (THE FAULT LINES OF FARM POLICY, and BETWEEN SOIL AND SOCIETY), he is a member of the farmdoc project and a frequent contributor to farmdoc daily.
Jonathan previously served as Chief Counsel for the Senate Committee on Agriculture, Nutrition and Forestry, as well as on a temporary, part-time basis as a special counsel. Prior to his service on the Senate Agriculture, Nutrition, and Forestry Committee, Jonathan served as the Administrator of the Farm Service Agency at USDA and Legislative Assistant to Senator Ben Nelson. Jonathan grew up on his family’s farm in Western Ohio.