In the world of eCommerce, a legendary WhatsApp group is rumoured to hold the secrets to unimaginable success. The catch? You must have nine figures in revenue ...
E103: Data is a business problem, not just a marketing problem.
00:00 Introduction06:21 Understanding Data Challenges in Mid-Market Companies08:43 The Need for Data Consolidation12:55 Building a Single Source of Truth17:04 Managing Complexity in Multi-Channel Operations25:25 When to Invest in Data Infrastructure29:53 Off-the-Shelf Solutions for Smaller Businesses35:50 The Cost-Benefit of Investing in Technology39:36 Operational Mistakes and Their Costs47:10 Precision in E-commerce Operations49:15 Effective Team Meetings and Communication54:00 Understanding and Utilizing Data01:01:08 Hiring for Data Competence01:16:33 The Future of Data and AI in BusinessOperators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUwPowered By:Fulfil.io.https://bit.ly/3pAp2vuThe Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam.https://www.northbeam.io/Postscript.https://postscript.io/Richpanel.https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdescSaras.https://www.sarasanalytics.com/?utm_source=podcast&utm_medium=podcast&utm_campaign=operators+podcast&utm_id=9operatorSubscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators
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1:19:45
E102: Fortunes are made in recessions
00:00 The Absurdity of Advertising Complaints06:05 Challenges of E-commerce Software08:58 The Complexity of Leadership11:46 Customer Service Anecdotes15:07 Exploring Non-Digital Advertising Channels18:04 Evaluating Outdoor Advertising for DTC Brands20:46 Understanding Marketing Channel Economics26:54 The Role of Amazon in DTC Strategy30:12 The Impact of Retail Partnerships38:38 Driving Retail Success Through Strategic Partnerships44:12 Navigating Brand Awareness and Market Presence46:38 Understanding Market Dynamics and Tariffs52:37 The Impact of Uncertainty on Capital Investment56:56 Manufacturing Strategies Amidst Economic Challenges01:01:17 Adapting to Market Changes and Pricing Strategies Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUwPowered By:Fulfil.io.https://bit.ly/3pAp2vuThe Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam.https://www.northbeam.io/Postscript.https://postscript.io/Richpanel.https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdescSaras.https://www.sarasanalytics.com/?utm_source=podcast&utm_medium=podcast&utm_campaign=operators+podcast&utm_id=9operatorSubscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators
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1:15:22
E101: Never Waste a Crisis
00:00 Sean's Social Media Detox02:51 Navigating Business Challenges in E-commerce06:06 Understanding Tariffs and Economic Instability08:50 The Emotional Toll of Leadership12:05 The Role of Agility in Uncertain Times14:54 Finding Opportunity in Crisis17:51 The Importance of Communication in Leadership20:47 Real-World Examples of Market Challenges24:06 The Future of E-commerce and Consumer Behavior34:02 Consumer Spending and Economic Uncertainty39:06 The Impact of Technology on Employment43:02 Navigating Economic Challenges and Finding Optimism47:41 The Future of Medical Advancements and Technology51:05 The Value of Physical Goods in a Digital Age56:19 Reflections on Life, Work, and Personal GrowthOperators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUwDario Amodei Blog Post: https://darioamodei.com/machines-of-loving-gracePowered By:Fulfil.io.https://bit.ly/3pAp2vuThe Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam.https://www.northbeam.io/Postscript.https://postscript.io/Richpanel.https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdescSaras.https://www.sarasanalytics.com/?utm_source=podcast&utm_medium=podcast&utm_campaign=operators+podcast&utm_id=9operatorSubscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators
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1:07:00
E100: Harley on Operators
00:00 Introduction02:51 Leading Shopify: A Journey Through Growth06:10 The Evolution of Roles in Company Building09:05 The Importance of Specialization and Storytelling11:50 The Value of Longevity in Leadership15:13 Navigating Public Company Challenges18:11 The Trust Factor in Public Companies20:51 Commitment vs. Optionality in Careers24:11 The Role of Context in Leadership30:00 Thriving as a Public Company36:16 The Evolution of Commerce Platforms39:45 Shopify's Future Focus Areas43:56 Demand Generation and the Shop App48:14 AI and Practical Applications in E-commerce52:07 The Unique E-commerce Community56:43 Empowering Entrepreneurs in E-commerceOperators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUwHarley Finkelstein: https://x.com/harleyfPowered By:Fulfil.io.https://bit.ly/3pAp2vuThe Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam.https://www.northbeam.io/Postscript.https://postscript.io/Richpanel.https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdescSaras.https://www.sarasanalytics.com/?utm_source=podcast&utm_medium=podcast&utm_campaign=operators+podcast&utm_id=9operatorSubscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators
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1:11:22
E099: The 10 year overnight success with David Segal
00:00 Introduction06:10 Transitioning to FinTech: Highbeam14:49 Navigating Retail and E-commerce20:57 The Future of Consumer Brands and AI33:58 The Pros and Cons of Opening Physical Stores41:54 Finding the Right Retail Locations47:46 The Importance of Data in Business51:25 Lessons from High-End Retail Experiences01:02:35 Understanding Market Differences: Canada vs. U.S.01:11:19 The Importance of Great Retail Staff01:14:00 The Future of Retail: Who Will Survive?01:21:14 The Challenge of Competing with Walmart01:25:30 Lessons Learned from Building David's Tea01:27:55 The Emotional Journey of Exiting a Business01:29:18 Connecting with David: Where to Find HimOperators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUwPowered By:Fulfil.io.https://bit.ly/3pAp2vuThe Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam.https://www.northbeam.io/Postscript.https://postscript.io/Richpanel.https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdescSaras.https://www.sarasanalytics.com/?utm_source=podcast&utm_medium=podcast&utm_campaign=operators+podcast&utm_id=9operatorSubscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators
In the world of eCommerce, a legendary WhatsApp group is rumoured to hold the secrets to unimaginable success. The catch? You must have nine figures in revenue to gain entry. The worlds biggest brands have denied its existence for years, until now. Three titans known as "Operators" are leaking the secret contents in an effort to share its wealth of knowledge with people like you.
Brasil